Keyword Overview

best friend shirts

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Monthly Search Volume

3,600

High volume

Competition

104,885

High competition

Cost Per Click

$1.51

High ad competition

Keyword Difficulty

52/100

Moderate

'best friend shirts' Search Trend

MonthSearches
September 20253,600
October 20253,600
November 20253,600
December 20254,400
January 20263,600
February 20262,900
March 20263,600
April 20263,600
May 20262,900
June 20262,900
July 20262,900
August 20262,900

Search Volume by Country

3,600
USA 1,600
44%
OTHER 2,000
56%

Competition by Country

104,885
USA 93,735
89%
OTHER 11,150
11%

How to Rank for 'best friend shirts' on Etsy

Target the Right Market

United States leads both search demand (44%) and competition (89%) for 'best friend shirts', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 52/100, 'best friend shirts' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.51 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'best friend shirts' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'best friend shirts'

Frequently Asked Questions About 'best friend shirts'

'best friend shirts' receives 3,600 monthly searches globally. That's substantial demand, but with 104,885 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (44%) comes from United States.

There are 104,885 Etsy listings competing for 'best friend shirts'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'best friend shirts' has a keyword difficulty of 52/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 44% of searches for 'best friend shirts'.

Place 'best friend shirts' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'best friend shirts' is $1.51. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 19% between September 2025 and August 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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