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Keyword overview Updated Nov 09, 2026

backless dress

'backless dress' is a highly searched keyword with 90,500 average monthly searches. It has moderate competition on Etsy with 16,548 listings targeting the keyword. Search interest rose 50% between October 2025 and September 2026 — a good sign for sellers entering this market. With a keyword difficulty of 26/100, 'backless dress' is relatively easy to rank for because the 90,500 monthly searches far outweigh the competition. Products in this category typically sell between $2.10 and $265.53, with most priced around $38.25. The estimated cost per click for 'backless dress' is $0.52 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

90,500

High volume

Competition

16,548

Medium competition

Cost per click

$0.52

High ad competition

Keyword difficulty

26/100

Easy

'backless dress' search trend

Monthly searches

MonthSearches
October 202560,500
November 202574,000
December 202574,000
January 202690,500
February 202690,500
March 202690,500
April 202690,500
May 202690,500
June 202690,500
July 202690,500
August 202690,500
September 202690,500

How much does 'backless dress' cost on Etsy?

Under $10 29%
$10 – $25 19%
$25 – $50 6%
$50 – $100 8%
$100+ 38%

48 listings · USD

Search volume by country

90,500
USA 22,200
25%
UK 12,100
13%
AUS 5,400
6%
OTHER 50,800
56%

Competition by country

16,548
USA 3,649
22%
UK 1,233
7%
IND 625
4%
AUS 309
2%
OTHER 10,732
65%

How to rank for 'backless dress' on Etsy

Target the right market

United States leads both search demand (25%) and competition (22%) for 'backless dress', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Price competitively

The price range for 'backless dress' is unusually wide — from $2.10 up to $265.53. The median sits at $38.25, which is a better benchmark than the average since the spread is so large. The most populated bracket is $100+ (38% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 26/100, 'backless dress' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'backless dress' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'open back dress' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'backless dress'

Top Etsy listings for 'backless dress'

Sample of 12 results
Open Back Dress Pattern Beginner Romantic Backless Dress Sewing Pattern, Flared Long Sleeve Dress, Digital Patterns, XS - 4XL

Open Back Dress Pattern Beginner Romantic Backless Dress Sewing Pattern, Flared Long Sleeve Dress, Digital Patterns, XS - 4XL

$12.99 11,647 88,194

SewingPatternsMarket

Prom Dress Sewing Pattern| Backless dress pattern| Midi dress pattern| Bridesmaid dress pattern| Wedding dress pattern| Slit dress| US 0-22

Prom Dress Sewing Pattern| Backless dress pattern| Midi dress pattern| Bridesmaid dress pattern| Wedding dress pattern| Slit dress| US 0-22

€12.80 2,949 35,310

TillysPatternStudio

Greek Goddess Backless Dress  Boho Cotton Beachwear Maxi Dress, Grecian Summer Dress, Wedding Guest or Cocktail Party Outfit- birthday Gift

Greek Goddess Backless Dress Boho Cotton Beachwear Maxi Dress, Grecian Summer Dress, Wedding Guest or Cocktail Party Outfit- birthday Gift

$140.00 1,783 26,255

GULAABCOByHOA

Backless Dress Sewing Pattern | Flare Skirt Midi Gown with V-Neck | Wedding Dress |  Prom Dress Pattern | Womens Sewingpattern #30

Backless Dress Sewing Pattern | Flare Skirt Midi Gown with V-Neck | Wedding Dress | Prom Dress Pattern | Womens Sewingpattern #30

£8.00 1,693 21,268

AmelieSewingPatterns

Rasbperry Goddess Dress Backless Dress Priestess Dress Hooded Bamboo Dress Witch Dress Fuchsia Dress Belly Dance Costume  Dancing Dakini

Rasbperry Goddess Dress Backless Dress Priestess Dress Hooded Bamboo Dress Witch Dress Fuchsia Dress Belly Dance Costume Dancing Dakini

A$120.00 1,425 18,054

SpringJaiah

Backless Dress Sewing Pattern PDF, Open Back Dress, Summer Dress, Beginner

Backless Dress Sewing Pattern PDF, Open Back Dress, Summer Dress, Beginner

€3.14 1,376 13,014

AureliePatternStudio

Backless Dress Sewing Pattern, Bodycon Dress Pattern, Long Sleeve Dress, Party Dress, XXS-XXL, Easy Pattern A0, A4, US-Letter + Instruction

Backless Dress Sewing Pattern, Bodycon Dress Pattern, Long Sleeve Dress, Party Dress, XXS-XXL, Easy Pattern A0, A4, US-Letter + Instruction

$9.99 1,218 10,826

PatternCouture

Robe dos nu en soie – Robe d’été légère bohème

Robe dos nu en soie – Robe d’été légère bohème

€69.00 1,099 32,852

LatelierDeSonja

Backless dress Evening Gown,Maxi Dress Sewing Pattern,range of size options, Maxi Dress, Plus Sizes (PDF Download A4/A0 Format)

Backless dress Evening Gown,Maxi Dress Sewing Pattern,range of size options, Maxi Dress, Plus Sizes (PDF Download A4/A0 Format)

$7.00 917 18,745

acipatterns

Gorean Kajira high slit dress, backless dress nightie for women, sheer nightgown, double slit dress

Gorean Kajira high slit dress, backless dress nightie for women, sheer nightgown, double slit dress

€79.00 909 36,898

ThinkAndKink

Gold Back Chain Pendant: Backless Dress Tassel Necklace

Gold Back Chain Pendant: Backless Dress Tassel Necklace

$175.00 856 17,079

PetitesPierres

Backless dress pattern Stella, open back corset dress sewing pattern halter neck, mini summer dress pattern for women - PDF download XS XXXL

Backless dress pattern Stella, open back corset dress sewing pattern halter neck, mini summer dress pattern for women - PDF download XS XXXL

A$17.75 694 4,939

CinnamonDollCrochet

Frequently asked questions about 'backless dress'

How much search demand does 'backless dress' get?

'backless dress' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'backless dress'?

There are 16,548 Etsy listings competing for 'backless dress'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'backless dress' worth targeting for my Etsy shop?

'backless dress' has a keyword difficulty of 26/100 (easy). Combined with a median product price of $38.25, this is a strong opportunity — low competition and a price point that supports healthy margins.

What should I charge for 'backless dress' products?

Prices for 'backless dress' products range from $2.10 to $265.53. The median is $38.25 and the average is $70.66. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 38% of listings fall in the $100+ range, which is where most buyer expectations are set.

Which countries have the most demand for 'backless dress'?

United States generates 25% of searches for 'backless dress'. United Kingdom and Australia also show meaningful demand.

How do I get my listing to rank for 'backless dress'?

Since 'backless dress' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'backless dress' include 'open back dress' and 'wedding guest dress'.

How commercially valuable is 'backless dress'?

The cost per click for 'backless dress' is $0.52. High ad competition combined with a median product price of $38.25 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'backless dress' seasonal or trending?

Search volume rose 50% between October 2025 and September 2026. A 50% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

Keywords related to 'backless dress'

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