Keyword Overview

american apparel

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Monthly Search Volume

201,000

High volume

Competition

56,319

Medium competition

Cost Per Click

$1.37

High ad competition

Keyword Difficulty

31/100

Easy

'american apparel' Search Trend

MonthSearches
April 202590,500
May 202590,500
June 2025135,000
July 20251,500,000
August 2025201,000
September 2025201,000
October 2025110,000
November 202590,500
December 202574,000
January 202690,500
February 202674,000
March 2026110,000

Search Volume by Country

201,000
USA 110,000
55%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 91,000
45%

Competition by Country

56,319
USA 53,980
96%
CAN 1,138
2%
UK 951
2%
AUS 250
0%
EU --
--
IND --
--
OTHER 0
0%

How to Rank for 'american apparel' on Etsy

Target the Right Market

United States leads both search demand (55%) and competition (96%) for 'american apparel', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 31/100, 'american apparel' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.37 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'american apparel' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'american apparel'

Frequently Asked Questions About 'american apparel'

'american apparel' receives 201,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

There are 34,501 Etsy listings competing for 'american apparel'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'american apparel' has a keyword difficulty of 31/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 55% of searches for 'american apparel'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'american apparel' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

The cost per click for 'american apparel' is $1.37. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 22% between April 2025 and March 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around July 2025.

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