Keyword Overview

active wear

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Monthly Search Volume

110,000

High volume

Competition

26,055

Medium competition

Cost Per Click

$1.27

High ad competition

Keyword Difficulty

28/100

Easy

'active wear' Search Trend

MonthSearches
April 202590,500
May 202590,500
June 2025135,000
July 2025135,000
August 2025110,000
September 2025135,000
October 2025135,000
November 2025165,000
December 2025110,000
January 2026135,000
February 2026110,000
March 2026135,000

Search Volume by Country

110,000
USA 49,500
45%
AUS 27,100
25%
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 33,400
30%

Competition by Country

26,055
USA 21,221
81%
UK 1,741
7%
EU 1,655
6%
CAN 943
4%
AUS 495
2%
IND --
--
OTHER 0
0%

How to Rank for 'active wear' on Etsy

Target the Right Market

United States leads both search demand (45%) and competition (81%) for 'active wear', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 28/100, 'active wear' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'active wear' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'active wear'

Frequently Asked Questions About 'active wear'

'active wear' receives 110,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

There are 22,890 Etsy listings competing for 'active wear'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'active wear' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 45% of searches for 'active wear'.

Since 'active wear' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'active wear' is $1.27. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 49% between April 2025 and March 2026. A 49% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around November 2025.

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