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Keyword overview Updated Oct 05, 2026

40th birthday cups

'40th birthday cups' is a moderately searched keyword with 260 average monthly searches. It has relatively low competition on Etsy with only 4,552 listings targeting the keyword. Search interest dropped 19% between September 2025 and August 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 46/100, ranking for '40th birthday cups' is achievable but competitive — search volume (260/mo) is moderate, so the available traffic is split among 4,552 listings. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $0.50 and $162.52, with most priced around $21.65. The estimated cost per click for '40th birthday cups' is $1.29 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

260

Medium volume

Competition

4,552

Low competition

Cost per click

$1.29

High ad competition

Keyword difficulty

46/100

Moderate

'40th birthday cups' search trend

Monthly searches

MonthSearches
September 2025320
October 2025260
November 2025260
December 2025210
January 2026320
February 2026260
March 2026260
April 2026260
May 2026320
June 2026320
July 2026260
August 2026260

How much does '40th birthday cups' cost on Etsy?

Under $10 37%
$10 – $25 18%
$25 – $50 33%
$50 – $100 11%
$100+ 1%

93 listings · USD

Search volume by country

260
USA 210
81%
OTHER 50
19%

Competition by country

4,552
USA 3,087
68%
OTHER 1,465
32%

How to rank for '40th birthday cups' on Etsy

Target the right market

The market for '40th birthday cups' is heavily concentrated in United States, which accounts for 81% of searches and 68% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price competitively

The price range for '40th birthday cups' is unusually wide — from $0.50 up to $162.52. The median sits at $21.65, which is a better benchmark than the average since the spread is so large. The most populated bracket is Under $10 (37% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 46/100, '40th birthday cups' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.29 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

At 3 words, '40th birthday cups' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for '40th birthday cups'

Top Etsy listings for '40th birthday cups'

Sample of 12 results
Personalized 30th 40th Birthday Cups Vintage Photo Cups Birthday Party Decorations Custom Frosted Cups for Birthday, Baby Shower Party Cups

Personalized 30th 40th Birthday Cups Vintage Photo Cups Birthday Party Decorations Custom Frosted Cups for Birthday, Baby Shower Party Cups

$1.00 563 20,213

UsaLabelMart

Personalized Adult Drink Pouches, 40th Birthday Cups, 40th Birthday decorations for her, 40th Birthday Party Favors, Adult Booze Bags

Personalized Adult Drink Pouches, 40th Birthday Cups, 40th Birthday decorations for her, 40th Birthday Party Favors, Adult Booze Bags

$5.00 240 9,113

2CraftyChicks2

40th Birthday Cups, Vintage 1986 Design in 16oz Plastic - Black, Gold, White, Pink, Navy

40th Birthday Cups, Vintage 1986 Design in 16oz Plastic - Black, Gold, White, Pink, Navy

$9.95 194 3,501

WhiteRabbitsDesign

40th Birthday Party, Rose Gold 40th Birthday Tableware, 40th Birthday Cups Plates Napkins & Table Runner, Girls Milestone Birthday Party

40th Birthday Party, Rose Gold 40th Birthday Tableware, 40th Birthday Cups Plates Napkins & Table Runner, Girls Milestone Birthday Party

£3.95 157 9,151

LuckandLuck

Hawaiian Birthday Cups, Hawaiian Birthday Party Favors, Aloha Forty, 40th Birthday Cups, Birthday Party Cups, Hawaiian Style Birthday (641)

Hawaiian Birthday Cups, Hawaiian Birthday Party Favors, Aloha Forty, 40th Birthday Cups, Birthday Party Cups, Hawaiian Style Birthday (641)

$1.19 142 4,570

CuteSayings

40th Birthday Cups, Promotional Party Cups, Fore Tee Birthday Cups, Golf Birthday Cups, Birthday Cups | 20134

40th Birthday Cups, Promotional Party Cups, Fore Tee Birthday Cups, Golf Birthday Cups, Birthday Cups | 20134

$46.67 104 2,268

MyWeddingStore

Personalized 40th Birthday Cups 40th Birthday Party Supplies 40 and Fabulous Party Cups 40th Birthday Party Ideas Custom Printed Plastic Cup

Personalized 40th Birthday Cups 40th Birthday Party Supplies 40 and Fabulous Party Cups 40th Birthday Party Ideas Custom Printed Plastic Cup

$10.00 76 8,525

WhenitRainsPaper

Aloha Forty 40th Birthday Cups: Personalized Luau Party Favors

Aloha Forty 40th Birthday Cups: Personalized Luau Party Favors

$10.00 73 1,983

WhenitRainsPaper

40th Birthday 40oz Tumbler Gift for 40th Birthday Cup for Personalized Best of 1985 Tape Custom 40th Birthday Tumbler for 40th Travel Cup

40th Birthday 40oz Tumbler Gift for 40th Birthday Cup for Personalized Best of 1985 Tape Custom 40th Birthday Tumbler for 40th Travel Cup

$19.99 69 1,875

WillowTreeCustom

Cheers to 40, 40th birthday cups, Over the hill birthday cups, Adult birthday party favor, Adult birthday party cups, Birthday cups for men

Cheers to 40, 40th birthday cups, Over the hill birthday cups, Adult birthday party favor, Adult birthday party cups, Birthday cups for men

$13.00 52 1,345

SequinsAndLipstick

Personalized 40th Birthday Tumbler Custom 40th Birthday Gift for 40th Birthday Cups 40 Birthday Tumbler Fortieth Birthday Gift Chapter 40

Personalized 40th Birthday Tumbler Custom 40th Birthday Gift for 40th Birthday Cups 40 Birthday Tumbler Fortieth Birthday Gift Chapter 40

$39.99 50 1,247

StitchandstoryShop

Shorty Hit Forty Cups, Shorty Hit 40 Party Cups, 40th Birthday Cups, 40th Party Cups, 40th Birthday Favors, 40th Party Favors, Shorty 40

Shorty Hit Forty Cups, Shorty Hit 40 Party Cups, 40th Birthday Cups, 40th Party Cups, 40th Birthday Favors, 40th Party Favors, Shorty 40

$3.00 42 1,229

CraftyCue

Frequently asked questions about '40th birthday cups'

How much search demand does '40th birthday cups' get?

'40th birthday cups' receives 260 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (81%) comes from United States.

How saturated is the market for '40th birthday cups'?

There are 4,552 Etsy listings competing for '40th birthday cups'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

Is '40th birthday cups' worth targeting for my Etsy shop?

'40th birthday cups' has a keyword difficulty of 46/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for '40th birthday cups' products?

Prices for '40th birthday cups' products range from $0.50 to $162.52. The median is $21.65 and the average is $25.86. 37% of listings fall in the Under $10 range, which is where most buyer expectations are set.

Which countries have the most demand for '40th birthday cups'?

United States generates 81% of searches for '40th birthday cups'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for '40th birthday cups'?

Place '40th birthday cups' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside '40th birthday cups' include '40th birthday cup' and '40th birthday'.

How commercially valuable is '40th birthday cups'?

The cost per click for '40th birthday cups' is $1.29. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is '40th birthday cups' seasonal or trending?

Search volume dropped 19% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to '40th birthday cups'

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