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Keyword overview

400gsm card

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Monthly search volume

140

Low volume

Competition

186

Low competition

Cost per click

$0.43

High ad competition

Keyword difficulty

34/100

Moderate

'400gsm card' search trend

Monthly searches

MonthSearches
September 2025140
October 2025140
November 2025140
December 2025110
January 2026110
February 2026140
March 2026140
April 2026170
May 2026140
June 2026140
July 2026140
August 2026110

Search volume by country

140
UK 90
64%
OTHER 50
36%

Competition by country

186
UK 131
70%
AUS 1
1%
OTHER 54
29%

How to rank for '400gsm card' on Etsy

Target the right market

The market for '400gsm card' is heavily concentrated in United Kingdom, which accounts for 64% of searches and 70% of competition. Sellers targeting this keyword should prioritize United Kingdom shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking difficulty

With a difficulty score of 34/100, '400gsm card' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'400gsm card' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for '400gsm card'

Frequently asked questions about '400gsm card'

How much search demand does '400gsm card' get?

'400gsm card' receives 140 monthly searches globally. While the search volume is modest, so is competition. Niche keywords like this tend to attract shoppers with specific purchase intent, which often means better conversion rates despite fewer overall impressions. Most of this demand (64%) comes from United Kingdom.

How saturated is the market for '400gsm card'?

There are 186 Etsy listings competing for '400gsm card'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is '400gsm card' worth targeting for my Etsy shop?

'400gsm card' has a keyword difficulty of 34/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for '400gsm card'?

United Kingdom generates 64% of searches for '400gsm card'. Since United Kingdom dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for '400gsm card'?

Since '400gsm card' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is '400gsm card'?

The cost per click for '400gsm card' is $0.43. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is '400gsm card' seasonal or trending?

Search volume dropped 21% between September 2025 and August 2026. Demand peaked around April 2026, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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