Keyword Overview

20oz stainless steel tumbler

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Monthly Search Volume

1,000

Medium volume

Competition

66,023

High competition

Cost Per Click

$1.51

High ad competition

Keyword Difficulty

58/100

Moderate

'20oz stainless steel tumbler' Search Trend

MonthSearches
June 2025880
July 2025880
August 20251,300
September 20251,000
October 20251,000
November 20251,600
December 20251,300
January 20261,000
February 2026880
March 20261,000
April 20261,000
May 20261,000

Search Volume by Country

1,000
USA 880
88%
OTHER 120
12%

Competition by Country

66,023
USA 58,801
89%
OTHER 7,222
11%

How to Rank for '20oz stainless steel tumbler' on Etsy

Target the Right Market

The market for '20oz stainless steel tumbler' is heavily concentrated in United States, which accounts for 88% of searches and 89% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 58/100, '20oz stainless steel tumbler' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.51 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 4 words, '20oz stainless steel tumbler' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for '20oz stainless steel tumbler'

Frequently Asked Questions About '20oz stainless steel tumbler'

'20oz stainless steel tumbler' receives 1,000 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (88%) comes from United States.

There are 66,023 Etsy listings competing for '20oz stainless steel tumbler'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'20oz stainless steel tumbler' has a keyword difficulty of 58/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 88% of searches for '20oz stainless steel tumbler'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place '20oz stainless steel tumbler' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for '20oz stainless steel tumbler' is $1.51. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 14% between June 2025 and May 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around November 2025.

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