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Keyword overview

190gsm paper

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Monthly search volume

90

Low volume

Competition

130

Low competition

Cost per click

—

No data

Keyword difficulty

37/100

Moderate

'190gsm paper' search trend

Monthly searches

MonthSearches
October 202570
November 202590
December 202570
January 202690
February 202650
March 2026110
April 202690
May 202670
June 2026110
July 202690
August 202690
September 2026110

Search volume by country

90
UK 20
22%
USA 10
11%
OTHER 60
67%

Competition by country

130
USA 48
37%
UK 35
27%
OTHER 47
36%

How to rank for '190gsm paper' on Etsy

Target the right market

Search demand for '190gsm paper' is strongest in United Kingdom (22%), but most competing listings come from sellers in United States (37%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking difficulty

With a difficulty score of 37/100, '190gsm paper' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'190gsm paper' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for '190gsm paper'

Frequently asked questions about '190gsm paper'

How much search demand does '190gsm paper' get?

'190gsm paper' receives 90 monthly searches globally. While the search volume is modest, so is competition. Niche keywords like this tend to attract shoppers with specific purchase intent, which often means better conversion rates despite fewer overall impressions.

How saturated is the market for '190gsm paper'?

There are 130 Etsy listings competing for '190gsm paper'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (37%), while demand is strongest in United Kingdom — a gap worth exploiting.

Is '190gsm paper' worth targeting for my Etsy shop?

'190gsm paper' has a keyword difficulty of 37/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for '190gsm paper'?

United Kingdom generates 22% of searches for '190gsm paper'. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

How do I get my listing to rank for '190gsm paper'?

Since '190gsm paper' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

Is '190gsm paper' seasonal or trending?

Search volume rose 57% between October 2025 and September 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around March 2026.

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