Keyword Overview Updated Jan 22, 2026

12oz tumbler

'12oz tumbler' is a moderately searched keyword with 1,900 average monthly searches. It has moderate competition on Etsy with 33,126 listings targeting the keyword. Search interest rose 19% between June 2025 and May 2026 — a good sign for sellers entering this market. With a keyword difficulty of 44/100, ranking for '12oz tumbler' is achievable but competitive — there are 33,126 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $50, with most priced around $3.99. The estimated cost per click for '12oz tumbler' is $1.45 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

1,900

Medium volume

Competition

33,931

Medium competition

Cost Per Click

$1.45

High ad competition

Keyword Difficulty

44/100

Moderate

'12oz tumbler' Search Trend

MonthSearches
June 20251,600
July 20251,900
August 20251,900
September 20251,900
October 20251,900
November 20252,400
December 20252,400
January 20262,400
February 20261,900
March 20261,900
April 20261,900
May 20261,900

How Much Does '12oz tumbler' Cost on Etsy?

Under $10 81%
$10 – $25 13%
$25 – $50 4%
$50 – $100 2%
$100+ 0%

52 listings · USD

Search Volume by Country

1,900
USA 1,300
68%
OTHER 600
32%

Competition by Country

33,931
USA 29,421
87%
CAN 1,325
4%
EU 1,298
4%
AUS 1,253
4%
UK 626
2%
IND 8
0%
OTHER 0
0%

How to Rank for '12oz tumbler' on Etsy

Target the Right Market

The market for '12oz tumbler' is heavily concentrated in United States, which accounts for 68% of searches and 87% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price Competitively

The price range for '12oz tumbler' is unusually wide — from $1 up to $50. The median sits at $3.99, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 81% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 44/100, '12oz tumbler' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.45 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'12oz tumbler' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like '12oz tumbler wrap' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for '12oz tumbler'

Top Etsy Listings for '12oz tumbler'

sample of 12 results
100+ Designs 12oz Kids Flip Top Sippy Cup Tumbler Wrap, Mega Bundle Cartoon 12oz Sippy cup Tumbler Png, Kids Cartoons 12oz Tumbler Wrap

100+ Designs 12oz Kids Flip Top Sippy Cup Tumbler Wrap, Mega Bundle Cartoon 12oz Sippy cup Tumbler Png, Kids Cartoons 12oz Tumbler Wrap

€6.21 380 11,074

dollkissabird

Replacement Lids, Tumbler Slide Lid, 30oz tumbler lid , 20oz tumbler lid , and 12oz tumbler lid

Replacement Lids, Tumbler Slide Lid, 30oz tumbler lid , 20oz tumbler lid , and 12oz tumbler lid

£4.00 284 28,029

Lamoriea

Game 12oz Tumbler Wrap, Kids Sippy Cup 12oz Wrap, Childrens Cartoon Tumbler Wrap Design PNG, Tumbler Wrap For Kids, Png Digital Download

Game 12oz Tumbler Wrap, Kids Sippy Cup 12oz Wrap, Childrens Cartoon Tumbler Wrap Design PNG, Tumbler Wrap For Kids, Png Digital Download

A$7.49 233 2,896

DreamyDesignAuStore

Monster Truck Dinosaur 12oz Tumbler Wrap: Kids Sublimation Design (Digital Download PNG)

Monster Truck Dinosaur 12oz Tumbler Wrap: Kids Sublimation Design (Digital Download PNG)

$3.97 213 2,180

AbodeArtDigital

Tumbler Template Svg, 12oz Straight Skinny Tumbler Template, 12oz Tumbler Wrap, Skinny Tumbler Full Wrap, Tumbler Sublimation, Canva Edit

Tumbler Template Svg, 12oz Straight Skinny Tumbler Template, 12oz Tumbler Wrap, Skinny Tumbler Full Wrap, Tumbler Sublimation, Canva Edit

$1.50 152 3,377

WorldOfTemplateShop

100+ Kid's Construction Zone excavator 12oz Sippy Cup Sublimation Designs 12oz Tumbler Wrap PNG JPG Cute Sippy Cup Wrap, Kids Water Bottle

100+ Kid's Construction Zone excavator 12oz Sippy Cup Sublimation Designs 12oz Tumbler Wrap PNG JPG Cute Sippy Cup Wrap, Kids Water Bottle

MYR 14.99 135 3,120

HavenlyCraft

Tumbler Template Svg, 12oz Straight Skinny Tumbler Template, 12oz Tumbler Wrap, Skinny Tumbler Full Wrap, Tumbler Sublimation, Canva Edit

Tumbler Template Svg, 12oz Straight Skinny Tumbler Template, 12oz Tumbler Wrap, Skinny Tumbler Full Wrap, Tumbler Sublimation, Canva Edit

$1.50 115 2,286

TemplateLandShopCo

2000+ kids 12oz tumbler png bundle,12oz Cartoon kids tumbler wrap, kids Cartoons tumbler png file bundle, 12oz tumbler wrap,digital download

2000+ kids 12oz tumbler png bundle,12oz Cartoon kids tumbler wrap, kids Cartoons tumbler png file bundle, 12oz tumbler wrap,digital download

C$9.50 98 2,351

YourFavDesignsStore

100+ Designs 12oz Kids Flip Top Sippy Cup Tumbler Wrap, Mega Bundle Cartoon 12oz Sippy cup Tumbler Png, Kids Cartoons 12oz Tumbler Wrap

100+ Designs 12oz Kids Flip Top Sippy Cup Tumbler Wrap, Mega Bundle Cartoon 12oz Sippy cup Tumbler Png, Kids Cartoons 12oz Tumbler Wrap

$6.99 95 2,136

Bendasez

Cartoon 12oz Kids Flip Top Sippy Cup PNG, Cartoon 12oz Sippy cup Tumbler Png, Cartoon 12oz Tumbler Wrap, Commercial Use

Cartoon 12oz Kids Flip Top Sippy Cup PNG, Cartoon 12oz Sippy cup Tumbler Png, Cartoon 12oz Tumbler Wrap, Commercial Use

$5.99 69 848

Arizarou

12oz Tumbler Mug With Lid Full Wrap Mockup, 12oz Coffee Mug Mockup, Change Cup Color, Handle Color, Insert Design Via Smart PSD, PNG & JPG

12oz Tumbler Mug With Lid Full Wrap Mockup, 12oz Coffee Mug Mockup, Change Cup Color, Handle Color, Insert Design Via Smart PSD, PNG & JPG

$4.50 61 1,075

CreativeMockupArt

12 oz Tumbler Template Canva Frame | Editable In Canva 12oz Full Tapered Tumbler Wrap | Fill Your Own, Drag Drop Template | Commercial Use

12 oz Tumbler Template Canva Frame | Editable In Canva 12oz Full Tapered Tumbler Wrap | Fill Your Own, Drag Drop Template | Commercial Use

£1.75 58 3,405

BeeCraftyUK

Frequently Asked Questions About '12oz tumbler'

'12oz tumbler' receives 1,900 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (68%) comes from United States.

There are 33,126 Etsy listings competing for '12oz tumbler'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'12oz tumbler' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for '12oz tumbler' products range from $1 to $50. The median is $3.99 and the average is $7.22. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 81% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 68% of searches for '12oz tumbler'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since '12oz tumbler' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside '12oz tumbler' include '12oz tumbler wrap' and 'sublimation design'.

The cost per click for '12oz tumbler' is $1.45. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 19% between June 2025 and May 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around November 2025.

Keywords Related to '12oz tumbler'

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