Keyword Overview Updated Aug 01, 2026

sterling pendant

'sterling pendant' is a moderately searched keyword with 260 average monthly searches. It has heavy competition on Etsy with 1,367,566 listings targeting the keyword. In the past year, search interest peaked in July 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 82/100, 'sterling pendant' is hard to rank for — 1,367,566 listings are already targeting this keyword, so standing out requires strong optimization. Consider using it as a supporting tag alongside more specific keywords. Products in this category typically sell between $6.40 and $925, with most priced around $78. The estimated cost per click for 'sterling pendant' is $0.61 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

260

Medium volume

Competition

1,367,566

High competition

Cost Per Click

$0.61

High ad competition

Keyword Difficulty

82/100

Hard

'sterling pendant' Search Trend

MonthSearches
August 2025140
September 2025170
October 2025170
November 2025140
December 2025260
January 2026170
February 2026260
March 2026260
April 2026260
May 2026320
June 2026320
July 2026390

How Much Does 'sterling pendant' Cost on Etsy?

Under $10 1%
$10 – $25 8%
$25 – $50 14%
$50 – $100 41%
$100+ 37%

93 listings · USD

Search Volume by Country

260
USA 170
65%
UK 10
4%
OTHER 80
31%

Competition by Country

1,367,566
USA 549,588
40%
IND 282,937
21%
UK 215,837
16%
AUS 14,343
1%
OTHER 304,861
22%

How to Rank for 'sterling pendant' on Etsy

Target the Right Market

The market for 'sterling pendant' is heavily concentrated in United States, which accounts for 65% of searches and 40% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price Competitively

The price range for 'sterling pendant' is unusually wide — from $6.40 up to $925. The median sits at $78, which is a better benchmark than the average since the spread is so large. The $50 – $100 range dominates at 41% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking Difficulty

With a difficulty score of 82/100, 'sterling pendant' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

'sterling pendant' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'sterling silver' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'sterling pendant'

Top Etsy Listings for 'sterling pendant'

sample of 12 results
Native Turquoise 925 Sterling Pendant>Handcrafted Vivid Blue-Green Genuine Carico Lake Turquoise Pendant,Southwestern Pendant,Native

Native Turquoise 925 Sterling Pendant>Handcrafted Vivid Blue-Green Genuine Carico Lake Turquoise Pendant,Southwestern Pendant,Native

$559.00 96 1,093

TurquoisePLUS

Sterling silver filigree cross pendant. Filigree cross pendant. Pendant.Fine Sterling pendant. Ornate cross pendant. Mandala Cross necklace

Sterling silver filigree cross pendant. Filigree cross pendant. Pendant.Fine Sterling pendant. Ornate cross pendant. Mandala Cross necklace

$107.00 50 223

MaysaVegaDesigns

Vintage Taxco Sterling Pendant, Vintage Charm Necklace, Vintage Mexican Jewelry

Vintage Taxco Sterling Pendant, Vintage Charm Necklace, Vintage Mexican Jewelry

$175.00 45 211

TeeceTorre

Silver Fob Medal, Sterling Pendant, 39mm Drop, Shield Shape, Engraved Name, Dated 1914, Vaughton Birmingham, Historical Look, Jewelry Idea

Silver Fob Medal, Sterling Pendant, 39mm Drop, Shield Shape, Engraved Name, Dated 1914, Vaughton Birmingham, Historical Look, Jewelry Idea

£44.99 36 276

AToasttothePast

Vintage Mexico Sterling Pendant Abalone Mother Of Pearl Iridescent Dichronic Glass Necklace,Summer Beach Jewelry

Vintage Mexico Sterling Pendant Abalone Mother Of Pearl Iridescent Dichronic Glass Necklace,Summer Beach Jewelry

$23.00 23 41

angelinabella

Vintage Faux Turquoise Demi Parure (2481) Sterling Pendant & Screw Back Earrings (2481)

Vintage Faux Turquoise Demi Parure (2481) Sterling Pendant & Screw Back Earrings (2481)

$30.00 22 86

Retiredhungarian

Smokey Topaz Sterling Pendant Necklace

Smokey Topaz Sterling Pendant Necklace

$36.00 22 124

edgewisestudio

Victorian hand painted Limoges France sterling pendant, Victorian Limoges, sterling silver, antique porcelain, Victorian painted lady charm

Victorian hand painted Limoges France sterling pendant, Victorian Limoges, sterling silver, antique porcelain, Victorian painted lady charm

$115.00 21 175

TheOldSilverBarrel

Southwestern 925 Sterling Silver Turquoise Oval Pendant>925 Turquoise pendant,Southwest Turquoise Sterling Pendant,Birthday Gift

Southwestern 925 Sterling Silver Turquoise Oval Pendant>925 Turquoise pendant,Southwest Turquoise Sterling Pendant,Birthday Gift

$84.00 19 297

KABcorp

Silver Fob Medal, Double Sided, Sterling Pendant, Etched Detailing, Antique Jewelry, 43mm Drop, Two Faced Fob, Watch Chain Accessory, 1900

Silver Fob Medal, Double Sided, Sterling Pendant, Etched Detailing, Antique Jewelry, 43mm Drop, Two Faced Fob, Watch Chain Accessory, 1900

£79.99 18 73

AToasttothePast

Handcrafted Sterling Pendant with Lapis and Opal by Navajo Artist Cathy Webster

Handcrafted Sterling Pendant with Lapis and Opal by Navajo Artist Cathy Webster

$195.00 16 193

CloudcroftTrading

Vintage Taxco Sterling Pendant, Vintage Charm Necklace, Vintage Mexican Jewelry

Vintage Taxco Sterling Pendant, Vintage Charm Necklace, Vintage Mexican Jewelry

$175.00 15 99

TeeceTorre

Frequently Asked Questions About 'sterling pendant'

'sterling pendant' receives 260 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (65%) comes from United States.

There are 1,367,566 Etsy listings competing for 'sterling pendant'. With a difficulty score of 82/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'sterling pendant' has a keyword difficulty of 82/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

Prices for 'sterling pendant' products range from $6.40 to $925. The median is $78 and the average is $135.52. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 41% of listings fall in the $50 – $100 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 65% of searches for 'sterling pendant'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'sterling pendant' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'sterling pendant' include 'sterling silver' and 'turquoise pendant'.

The cost per click for 'sterling pendant' is $0.61. High ad competition combined with a median product price of $78 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume rose 179% between August 2025 and July 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around July 2026.

Keywords Related to 'sterling pendant'

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