percal
'percal' is a highly searched keyword with 14,800 average monthly searches. It has relatively low competition on Etsy with only 16 listings targeting the keyword. Search demand held steady between September 2025 and August 2026 with no major seasonal swings. With a keyword difficulty of 10/100, 'percal' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $14.99 and $115, with most priced around $24. The estimated cost per click for 'percal' is $0.31 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
14,800
Competition
16
Cost per click
$0.31
Keyword difficulty
10/100
Easy
'percal' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 14,800 |
| October 2025 | 14,800 |
| November 2025 | 18,100 |
| December 2025 | 14,800 |
| January 2026 | 18,100 |
| February 2026 | 14,800 |
| March 2026 | 18,100 |
| April 2026 | 14,800 |
| May 2026 | 14,800 |
| June 2026 | 14,800 |
| July 2026 | 14,800 |
| August 2026 | 14,800 |
How much does 'percal' cost on Etsy?
15 listings · USD
Search volume by country
14,800Competition by country
16How to rank for 'percal' on Etsy
Target the right market
United States leads both search demand (3%) and competition (62%) for 'percal', but neither is overwhelmingly dominant.
Price competitively
The price range for 'percal' is unusually wide — from $14.99 up to $115. The median sits at $24, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 60% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 10/100, 'percal' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'percal' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'vintage' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'percal'
Generate Tags
Find the best tags to pair with 'percal' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'percal' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'percal' from scratch
Open toolVideo Generator
Turn your 'percal' product photos into a listing video
Open toolTop Etsy listings for 'percal'
Sample of 12 results
Vintage Fabric by the Yard, Cotton Percal Fabric, Vintage Gold Kitchen Fabric by the Yard, Kitchen Kitschy Fabric, Avocado Green Fabric
handmadememoriesbys
Cannon Full Fitted Bottom Sheet Vintage Floral Yellow Gold NOS
Alittle2Vintage
Vintage Grants Percal Permanent Press Twin Bed Bottom Fitted Sheet - Dream Garden Pattern - Retro Yellow Buttercup Flowers Floral Bedding
CassandrasNotebook
SALE Outlet Stoff. Gardine COMBI PERCAL 1,90 Meter breit 100% Baumwolle leicht Nordiska
stoffdesign
Vintage Nos Pequot Spring Mill Madeira Gardens Double Flat Sheet / No - Iron Percal Pequot Flat Sheets
VintageTennHouse
Pequot Double Flat Sheet Flutter-Bye Butterfly Yellow Percal Retro Vintage
FoundbyStitched
Vintage Embroidered Pillow Cases: Lady Design, Cotton Pair
SnicketyPicks
Twins Sheets bedding flat fitted pillowcase set Percal Wamsutta Springmaid JCP white
mydroolworthyfinds
Vintage Pillowcases Coming Home Lands End NAUTICAL New Old Stock
MyMothersApron
Vintage Wamsutta Juliet Floral Vintage Full Size fitted and flat | 1971 – 1973, Percale
WarmNature
Vintage JC Penny Juliet Floral Twin Sheet | 1971 – 1973, Percale
WarmNature
1970s vintage percal yellow full flat sheet rococo style JC Penney
FadedPrimaDonnaVntg
Frequently asked questions about 'percal'
How much search demand does 'percal' get?
'percal' receives 14,800 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'percal'?
There are 16 Etsy listings competing for 'percal'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.
Is 'percal' worth targeting for my Etsy shop?
'percal' has a keyword difficulty of 10/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'percal' products?
Prices for 'percal' products range from $14.99 to $115. The median is $24 and the average is $30.05. 60% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
Which countries have the most demand for 'percal'?
United States generates 3% of searches for 'percal'.
How do I get my listing to rank for 'percal'?
Since 'percal' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'percal' include 'vintage' and 'yellow'.
How commercially valuable is 'percal'?
The cost per click for 'percal' is $0.31. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'percal' seasonal or trending?
Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around November 2025.
Keywords related to 'percal'
Tags
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