halloween makeup
'halloween makeup' is a highly searched keyword with 90,500 average monthly searches. It has moderate competition on Etsy with 27,571 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 30/100, 'halloween makeup' is relatively easy to rank for because the 90,500 monthly searches far outweigh the competition. Products in this category typically sell between $1 and $52, with most priced around $18.38. The estimated cost per click for 'halloween makeup' is $0.88 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.
Monthly Search Volume
90,500
Competition
29,296
Cost Per Click
$0.88
Keyword Difficulty
30/100
Easy
'halloween makeup' Search Trend
| Month | Searches |
|---|---|
| August 2025 | 18,100 |
| September 2025 | 60,500 |
| October 2025 | 823,000 |
| November 2025 | 135,000 |
| December 2025 | 12,100 |
| January 2026 | 9,900 |
| February 2026 | 8,100 |
| March 2026 | 8,100 |
| April 2026 | 6,600 |
| May 2026 | 6,600 |
| June 2026 | 6,600 |
| July 2026 | 8,100 |
How Much Does 'halloween makeup' Cost on Etsy?
70 listings · USD
Search Volume by Country
90,500Competition by Country
29,296How to Rank for 'halloween makeup' on Etsy
Target the Right Market
United States leads both search demand (25%) and competition (85%) for 'halloween makeup', but neither is overwhelmingly dominant.
Price Competitively
Sellers listing under 'halloween makeup' price between $1 and $52, clustering around a median of $18.38. The $10 – $25 range dominates at 50% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 30/100, 'halloween makeup' is rated easy to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization Tips
'halloween makeup' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'makeup bag' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'halloween makeup'
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Video Generator
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Top Etsy Listings for 'halloween makeup'
sample of 12 results
Emerald Green Matte Liquid Lipstick. Makeup. Cosmetics, Matte Lipstick, Green Lips, Vegan, Cruelty-Free, Glossy to Matte, Halloween Makeup
Aromi
Zombie Mouth Prosthetic / Face Injury / Trauma Makeup / Halloween Makeup / Special Effects Makeup / Encapsulated Silicone / / Cosplay /
TraumaQueenFX
Mermaid Scales Temporary Tattoo: Glitter Halloween Makeup
TheZenShedArtStudio
Green Thumb Matte Liquid Lipstick | Pastel Green Lipstick, Vegan, Cruelty-free, Halloween Makeup, Matte Lipstick, unique Lip Color
Aromi
Ghoul Brow Prosthetic / Zombie Brow Silicone / Halloween Makeup / Special Effects Makeup / Cosplay
TraumaQueenFX
Gothic Bats Train Makeup Case, Gothic Bats Makeup Case, Bats Makeup Case, Halloween Makeup Case, Spooky Makeup Case, Goth Bats Cosmetic Case
darlingghoul
Star Temporary Tattoo: Witchy Halloween Makeup, Glam Glitter Eyes
TheZenShedArtStudio
As the World Falls Down • A Neutral Palette • eyeshadow, grunge makeup, halloween makeup, gifts for her, alt, grunge, goth, makeup
RebelRougeLabs
Retro Halloween Bag, Halloween Doodles Makeup Bag, Spooky Bag, Fall Season Pouch, Halloween Makeup Bag, Horror Cosmetic Bag, Goth Girl Gifts
EverythingAfterCo
Theatrical Severe Trauma SPFX Makeup-Up Special Effects Kit-Theater/Stage/Halloween Makeup.
BBeauty4U
Halloween Makeup, Makeup Sponges, Pumpkin, Scream
ForArtsSakeCosmetics
Gothic Bats Train Makeup Case, Gothic Bats Makeup Case, Bats Makeup Case, Halloween Makeup Case, Spooky Makeup Case, Goth Bats Cosmetic Case
darlingghoul
Frequently Asked Questions About 'halloween makeup'
'halloween makeup' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
There are 27,571 Etsy listings competing for 'halloween makeup'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'halloween makeup' has a keyword difficulty of 30/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Prices for 'halloween makeup' products range from $1 to $52. The median is $18.38 and the average is $20.37. 50% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
United States generates 25% of searches for 'halloween makeup'.
Since 'halloween makeup' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'halloween makeup' include 'makeup bag' and 'halloween makeup bag'.
The cost per click for 'halloween makeup' is $0.88. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.
Search volume dropped 55% between August 2025 and July 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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