Keyword Overview Updated Jul 02, 2026

devotional

'devotional' is a highly searched keyword with 60,500 average monthly searches. It has heavy competition on Etsy with 92,380 listings targeting the keyword. In the past year, search interest peaked in January 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 44/100, ranking for 'devotional' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $225.89, with most priced around $9.49. The estimated cost per click for 'devotional' is $1.39 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

60,500

High volume

Competition

92,380

High competition

Cost Per Click

$1.39

Low ad competition

Keyword Difficulty

44/100

Moderate

'devotional' Search Trend

MonthSearches
July 202549,500
August 202549,500
September 202560,500
October 202560,500
November 202549,500
December 202560,500
January 202674,000
February 202649,500
March 202649,500
April 202649,500
May 202660,500
June 202660,500

How Much Does 'devotional' Cost on Etsy?

Under $10 56%
$10 – $25 31%
$25 – $50 9%
$50 – $100 2%
$100+ 1%

80 listings · USD

Search Volume by Country

60,500
USA 22,200
37%
OTHER 38,300
63%

Competition by Country

92,380
USA 54,111
59%
UK 2,838
3%
IND 2,706
3%
CAN 1,569
2%
AUS 1,058
1%
OTHER 30,098
33%

How to Rank for 'devotional' on Etsy

Target the Right Market

United States leads both search demand (37%) and competition (59%) for 'devotional', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'devotional' is unusually wide — from $1 up to $225.89. The median sits at $9.49, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 56% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.

Ranking Difficulty

With a difficulty score of 44/100, 'devotional' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.39 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'devotional' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'prayer journal' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'devotional'

Top Etsy Listings for 'devotional'

sample of 12 results
Saint Lucy Devotional Relic Holy Oil Pack (Touched to a first class relic of Saint Lucy)

Saint Lucy Devotional Relic Holy Oil Pack (Touched to a first class relic of Saint Lucy)

$6.50 196 3,799

DNJC

13 PLR Bible Study Planner Bundle: Christian Devotionals (Printables)

13 PLR Bible Study Planner Bundle: Christian Devotionals (Printables)

$4.59 160 2,272

JessInspiredByFaith

Printable Faith Journal Kit: Christian Devotional, Scripture, Quiet Garden of the Heart (Digital Download)

Printable Faith Journal Kit: Christian Devotional, Scripture, Quiet Garden of the Heart (Digital Download)

$3.79 140 3,378

CarolynsMusings

Proverbs Bible Study Guide: Christian Devotional, Apologetics (PDF Printable/Digital Download)

Proverbs Bible Study Guide: Christian Devotional, Apologetics (PDF Printable/Digital Download)

$5.32 77 1,638

EquippedFaith

Faith Folio Mercy Devotional Bible Folio Kit | Printable Scripture Junk Journal Folio with Ephemera SP2613

Faith Folio Mercy Devotional Bible Folio Kit | Printable Scripture Junk Journal Folio with Ephemera SP2613

$9.99 71 1,580

SugarPepperPress

First Bite Ritual Oil | Lilith Devotional Oil | Lust, Desire, Passion, Sensuality, Dark Feminine Magick

First Bite Ritual Oil | Lilith Devotional Oil | Lust, Desire, Passion, Sensuality, Dark Feminine Magick

$13.33 63 403

ShadowThornCo

30-Day Identity in Christ, Christian Devotional for Women, Bible Study, Prayer Cards, Bible Coloring Pages (Google Docs Digital Download)

30-Day Identity in Christ, Christian Devotional for Women, Bible Study, Prayer Cards, Bible Coloring Pages (Google Docs Digital Download)

NZD 5.00 63 978

TheCalmHomeStudio

Faith and Healing Journal kit| Women's Devotional for Healing & Spiritual Growth | Hearing God's Heart |Christian Digital Download

Faith and Healing Journal kit| Women's Devotional for Healing & Spiritual Growth | Hearing God's Heart |Christian Digital Download

$3.99 60 1,388

CarolynsMusings

30 Day Forgiveness & Healing Devotional Printable | Christian Bible Study Journal, Prayer Tracker, Scripture Workbook

30 Day Forgiveness & Healing Devotional Printable | Christian Bible Study Journal, Prayer Tracker, Scripture Workbook

$2.20 52 583

Kdollcrafts

Devotional Journal Folio Kit digital Printable Faith Reflection stationery digital junk journal pocket Vintage Bible Study Planner prayer

Devotional Journal Folio Kit digital Printable Faith Reflection stationery digital junk journal pocket Vintage Bible Study Planner prayer

ILS 14.00 50 678

craftyjunkyprints

Raising Kingdom Kids™ | Kids Devotional Printable PDF | Family Bible Study Journal | Christian Parenting & Homeschool Faith Resource

Raising Kingdom Kids™ | Kids Devotional Printable PDF | Family Bible Study Journal | Christian Parenting & Homeschool Faith Resource

$13.00 37 820

SaltyBeliever

Revelation Bible Study Guide: Christian Devotional, Apologetics (PDF Printable/Digital Download)

Revelation Bible Study Guide: Christian Devotional, Apologetics (PDF Printable/Digital Download)

$3.99 36 919

EquippedFaith

Frequently Asked Questions About 'devotional'

'devotional' receives 60,500 monthly searches globally. That's substantial demand, but with 92,380 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 92,380 Etsy listings competing for 'devotional'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'devotional' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'devotional' products range from $1 to $225.89. The median is $9.49 and the average is $15.59. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 56% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 37% of searches for 'devotional'.

Since 'devotional' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'devotional' include 'prayer journal' and 'faith journal'.

The cost per click for 'devotional' is $1.39. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 22% between July 2025 and June 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

Keywords Related to 'devotional'

Ready to stand out?

Join 500,000+ Etsy sellers growing with RankHero.

Start Free

No credit card required