dead by daylight

'dead by daylight' receives 823,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 4,523 Etsy listings competing for 'dead by daylight'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'dead by daylight' has a keyword difficulty of 13/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'dead by daylight' products range from $2 to $220. The median is $9 and the average is $24.04. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 50% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 30% of searches for 'dead by daylight'.

Place 'dead by daylight' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'dead by daylight' include 'dbd' and 'dbd emotes'.

The cost per click for 'dead by daylight' is $0.69. Low advertiser activity combined with low organic competition suggests this keyword may be overlooked by larger sellers. That's often where the best opportunities are — less noise, more targeted buyers.

Search volume dropped 33% between June 2025 and May 2026. Demand peaked around June 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.