winter is coming
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Monthly search volume
74,000
Competition
9,635
Cost per click
$2.92
Keyword difficulty
24/100
Easy
'winter is coming' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 90,500 |
| October 2025 | 135,000 |
| November 2025 | 135,000 |
| December 2025 | 74,000 |
| January 2026 | 90,500 |
| February 2026 | 49,500 |
| March 2026 | 49,500 |
| April 2026 | 40,500 |
| May 2026 | 49,500 |
| June 2026 | 40,500 |
| July 2026 | 40,500 |
| August 2026 | 60,500 |
Search volume by country
74,000Competition by country
9,635How to rank for 'winter is coming' on Etsy
Target the right market
United States leads both search demand (20%) and competition (63%) for 'winter is coming', but neither is overwhelmingly dominant.
Ranking difficulty
With a difficulty score of 24/100, 'winter is coming' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
At 3 words, 'winter is coming' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'winter is coming'
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Open toolFrequently asked questions about 'winter is coming'
How much search demand does 'winter is coming' get?
'winter is coming' receives 74,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'winter is coming'?
There are 9,635 Etsy listings competing for 'winter is coming'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'winter is coming' worth targeting for my Etsy shop?
'winter is coming' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'winter is coming'?
United States generates 20% of searches for 'winter is coming'.
How do I get my listing to rank for 'winter is coming'?
Place 'winter is coming' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
How commercially valuable is 'winter is coming'?
The cost per click for 'winter is coming' is $2.92. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'winter is coming' seasonal or trending?
Search volume dropped 33% between September 2025 and August 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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