unisex cap
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Monthly Search Volume
1,600
Competition
146,799
Cost Per Click
$0.47
Keyword Difficulty
60/100
Moderate
'unisex cap' Search Trend
| Month | Searches |
|---|---|
| July 2025 | 1,300 |
| August 2025 | 1,000 |
| September 2025 | 1,000 |
| October 2025 | 1,000 |
| November 2025 | 1,600 |
| December 2025 | 1,900 |
| January 2026 | 1,300 |
| February 2026 | 1,300 |
| March 2026 | 1,900 |
| April 2026 | 1,900 |
| May 2026 | 1,900 |
| June 2026 | 1,600 |
Search Volume by Country
1,600Competition by Country
146,799How to Rank for 'unisex cap' on Etsy
Target the Right Market
Search demand for 'unisex cap' is strongest in European Union (9%), but most competing listings come from sellers in United States (77%). This gap suggests European Union buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking Difficulty
With a difficulty score of 60/100, 'unisex cap' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization Tips
'unisex cap' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'unisex cap'
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Listing Studio
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Video Generator
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Frequently Asked Questions About 'unisex cap'
'unisex cap' receives 1,600 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.
There are 146,799 Etsy listings competing for 'unisex cap'. With a difficulty score of 60/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly. Most competition comes from United States sellers (77%), while demand is strongest in European Union — a gap worth exploiting.
'unisex cap' has a keyword difficulty of 60/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
European Union generates 9% of searches for 'unisex cap'. United States and United Kingdom also show meaningful demand. Competition is centered in United States instead, which means European Union buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
Since 'unisex cap' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
The cost per click for 'unisex cap' is $0.47. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume rose 23% between July 2025 and June 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around December 2025.
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