unisex cap
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Monthly search volume
1,600
Competition
146,799
Cost per click
$0.20
Keyword difficulty
56/100
Moderate
'unisex cap' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 1,000 |
| November 2025 | 1,600 |
| December 2025 | 1,900 |
| January 2026 | 1,300 |
| February 2026 | 1,300 |
| March 2026 | 1,900 |
| April 2026 | 1,900 |
| May 2026 | 1,900 |
| June 2026 | 1,600 |
| July 2026 | 1,900 |
| August 2026 | 1,600 |
| September 2026 | 1,300 |
Search volume by country
1,600Competition by country
146,799How to rank for 'unisex cap' on Etsy
Target the right market
Search demand for 'unisex cap' is strongest in European Union (9%), but most competing listings come from sellers in United States (77%). This gap suggests European Union buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking difficulty
With a difficulty score of 56/100, 'unisex cap' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization tips
'unisex cap' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
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Open toolFrequently asked questions about 'unisex cap'
How much search demand does 'unisex cap' get?
'unisex cap' receives 1,600 monthly searches globally. That's substantial demand, but with 146,799 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.
How saturated is the market for 'unisex cap'?
There are 146,799 Etsy listings competing for 'unisex cap'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (77%), while demand is strongest in European Union — a gap worth exploiting.
Is 'unisex cap' worth targeting for my Etsy shop?
'unisex cap' has a keyword difficulty of 56/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Which countries have the most demand for 'unisex cap'?
European Union generates 9% of searches for 'unisex cap'. United States and United Kingdom also show meaningful demand. Competition is centered in United States instead, which means European Union buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'unisex cap'?
Since 'unisex cap' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
How commercially valuable is 'unisex cap'?
The cost per click for 'unisex cap' is $0.20. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'unisex cap' seasonal or trending?
Search volume rose 30% between October 2025 and September 2026. A 30% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.
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