under construction
'under construction' is a highly searched keyword with 49,500 average monthly searches. It has relatively low competition on Etsy with only 4,189 listings targeting the keyword. Search demand held steady between June 2025 and May 2026 with no major seasonal swings. With a keyword difficulty of 20/100, 'under construction' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $1.79 and $74.50, with most priced around $14. The estimated cost per click for 'under construction' is $1.46 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly Search Volume
49,500
Competition
4,427
Cost Per Click
$1.46
Keyword Difficulty
20/100
Easy
'under construction' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 49,500 |
| July 2025 | 49,500 |
| August 2025 | 49,500 |
| September 2025 | 60,500 |
| October 2025 | 49,500 |
| November 2025 | 49,500 |
| December 2025 | 49,500 |
| January 2026 | 49,500 |
| February 2026 | 49,500 |
| March 2026 | 49,500 |
| April 2026 | 49,500 |
| May 2026 | 49,500 |
How Much Does 'under construction' Cost on Etsy?
75 listings · USD
Search Volume by Country
49,500Competition by Country
4,427How to Rank for 'under construction' on Etsy
Target the Right Market
United States leads both search demand (24%) and competition (78%) for 'under construction', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'under construction' is unusually wide — from $1.79 up to $74.50. The median sits at $14, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 55% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.
Ranking Difficulty
With a difficulty score of 20/100, 'under construction' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization Tips
'under construction' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'construction party' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'under construction'
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Listing Studio
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Video Generator
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Top Etsy Listings for 'under construction'
sample of 12 results
Big brother tshirt-big brother shirt- big brother under construction-big brother digger bodyuit-pregnancy announcement
HeavenlyHandmadesGB
Under construction theme, numbers, signs, SVG (layered), PNG, DXF for cricut, silhouette studio, vinyl decal, t shirt design, cake topper
RedEarthandGumtrees
Big Brother under construction SVG PNG Files for cutting machines, digital clipart, baby birth announcement, promoted to big brother
StephATreeDesigns
Huge Construction birthday bundle svg, under construction elements svg, trucks svg, digger truck svg,excavator truck, birthday crew t shirt
RedEarthandGumtrees
Under Construction Baby Shower Invitation, Dump Truck, Tools (Digital Files)
LyonsPrints
Big Brother Under Construction T-Shirt | Pregnancy Announcement | Sibling Pregnancy Announcement | Baby Coming | Personalised Kids Shirt
LittleSunCreations
Under Construction, cupcake toppers, Baby Shower decor, Construction printable, Dump Truck, Tools, toppers, baby boy, shower
LyonsPrints
Big Brother Under Construction Digger T-Shirt, Pregnancy Announcement
CustomDaintyDesign
UNDER CONSTRUCTION TRANSFER, No Water Transfer, Redesign with Prima, Fire Truck Transfer, Dump Truck Transfer, Police Car
GracePaintsNevada
Personalized Big Brother Shirt, Big Brother Under Construction Shirt, Custom Due Date Shirt, Pregnancy Announcement, Future Big Brother Gift
SnugFamily
Construction Party Confetti, Under Construction Party, Construction Birthday Party Decorations, Dump Truck Confetti, Builder Birthday Theme
PaperDecord
Under Construction Shirt, Cross Shirt, God Is Still Working On Me, Christian Shirt, Jesus Shirts, Unisex Tee, Christian Gift, Religious Tee
VictoryAttire
Frequently Asked Questions About 'under construction'
'under construction' receives 49,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
There are 4,189 Etsy listings competing for 'under construction'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.
'under construction' has a keyword difficulty of 20/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Prices for 'under construction' products range from $1.79 to $74.50. The median is $14 and the average is $16.60. 55% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
United States generates 24% of searches for 'under construction'. European Union and India also show meaningful demand.
Since 'under construction' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'under construction' include 'construction party' and 'construction invite'.
The cost per click for 'under construction' is $1.46. Low advertiser activity combined with low organic competition suggests this keyword may be overlooked by larger sellers. That's often where the best opportunities are — less noise, more targeted buyers.
Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around September 2025.
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