Keyword Overview

totem pole

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Monthly Search Volume

135,000

High volume

Competition

3,717

Low competition

Cost Per Click

$0.57

Medium ad competition

Keyword Difficulty

16/100

Easy

'totem pole' Search Trend

MonthSearches
July 2025165,000
August 2025165,000
September 2025165,000
October 2025165,000
November 2025135,000
December 2025110,000
January 2026135,000
February 2026110,000
March 2026135,000
April 2026135,000
May 2026165,000
June 2026135,000

Search Volume by Country

135,000
OTHER 135,000
100%

Competition by Country

3,717
OTHER 3,717
100%

How to Rank for 'totem pole' on Etsy

Target the Right Market

The market for 'totem pole' is heavily concentrated in Others, which accounts for 100% of searches and 100% of competition. Sellers targeting this keyword should prioritize Others shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 16/100, 'totem pole' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'totem pole' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'totem pole'

Frequently Asked Questions About 'totem pole'

'totem pole' receives 135,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from Others.

There are 3,717 Etsy listings competing for 'totem pole'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'totem pole' has a keyword difficulty of 16/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Others generates 100% of searches for 'totem pole'. Since Others dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'totem pole' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'totem pole' is $0.57. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around July 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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