puma
'puma' is a highly searched keyword with 9,140,000 average monthly searches. It has moderate competition on Etsy with 11,348 listings targeting the keyword. In the past year, search interest peaked in May 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 18/100, 'puma' is relatively easy to rank for because the 9,140,000 monthly searches far outweigh the competition. Products in this category typically sell between $3.99 and $850, with most priced around $44.50. The estimated cost per click for 'puma' is $3.25 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
9,140,000
Competition
11,348
Cost per click
$3.25
Keyword difficulty
18/100
Easy
'puma' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 9,140,000 |
| October 2025 | 7,480,000 |
| November 2025 | 9,140,000 |
| December 2025 | 7,480,000 |
| January 2026 | 7,480,000 |
| February 2026 | 7,480,000 |
| March 2026 | 9,140,000 |
| April 2026 | 9,140,000 |
| May 2026 | 13,600,000 |
| June 2026 | 7,480,000 |
| July 2026 | 7,480,000 |
| August 2026 | 9,140,000 |
How much does 'puma' cost on Etsy?
58 listings · USD
Search volume by country
9,140,000Competition by country
11,348How to rank for 'puma' on Etsy
Target the right market
Search demand for 'puma' is strongest in European Union (11%), but most competing listings come from sellers in United States (41%). This gap suggests European Union buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $44.50 with shipping options that appeal to European Union buyers. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price competitively
The price range for 'puma' is unusually wide — from $3.99 up to $850. The median sits at $44.50, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (28% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 18/100, 'puma' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'puma' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'vintage' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'puma'
Generate Tags
Find the best tags to pair with 'puma' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'puma' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'puma' from scratch
Open toolVideo Generator
Turn your 'puma' product photos into a listing video
Open toolTop Etsy listings for 'puma'
Sample of 12 results
Prince Puma Enamel Pin
pinFALLs
Beach City Brawlers soft enamel pins
MidcardPins
Sterling Silver Mountain Lion, Puma, Panther, Cougar, Catamount Pendant on Sterling Silver Chain.
peteconder
PUMA Ultra rare Y2K Vintage boxing boots Mostro Futuristic 90s 00s Gorpcore Cottagecore Beige Cream Grunge Wrestling Boots Subversive |UK4
ChooseToReuseVintage
Pumas 3 PNGs for Skinny Tumbler
BXADesignzShop
Archive Puma ballet flat, in real leather, brand new, dead stock
DamesJadis
PORTAOGGETTI - Ford Fiesta & Puma
Dynamic3Dparts
Ford Puma Kofferraum Abdeckung Halterung
3DDruckHohenlohe
Puma Print, Cougar Home Decor, Mountain Lion, Wild Cat, Nursery Art, Gift Idea, Wildlife, Fine Art Print, Handmade, Wall Art, Cat Lover Gift
KANELOV
Ford Puma ST Side Stripe Decal Kit: Custom 2-Color Graphics
StickTalesShop
Reclining Panther Statue: Hand-Painted Home & Garden Leopard Puma Jaguar Sculpture Decor
ArtOfAnatoliaCo
Vintage Puma Speed Cat Y2K Suede Red US 7,5 Sneakers Shoes
YARTEMA
Frequently asked questions about 'puma'
How much search demand does 'puma' get?
'puma' receives 9,140,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'puma'?
There are 11,348 Etsy listings competing for 'puma'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (41%), while demand is strongest in European Union — a gap worth exploiting.
Is 'puma' worth targeting for my Etsy shop?
'puma' has a keyword difficulty of 18/100 (easy). Combined with a median product price of $44.50, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'puma' products?
Prices for 'puma' products range from $3.99 to $850. The median is $44.50 and the average is $78.59. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.
Which countries have the most demand for 'puma'?
European Union generates 11% of searches for 'puma'. India and United States also show meaningful demand. Competition is centered in United States instead, which means European Union buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'puma'?
Since 'puma' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'puma' include 'vintage' and 'vintage puma'.
How commercially valuable is 'puma'?
The cost per click for 'puma' is $3.25. High ad competition combined with a median product price of $44.50 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'puma' seasonal or trending?
Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around May 2026.
Keywords related to 'puma'
Tags
Materials
Styles
Ready to stand out?
Join 500,000+ Etsy sellers growing with RankHero.
Start freeNo credit card required