personalised dad
'personalised dad' is a niche keyword with 70 average monthly searches. It has heavy competition on Etsy with 669,764 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 90/100, 'personalised dad' is hard to rank for — 669,764 listings compete for just 70 monthly searches, making it crowded relative to demand. Consider using it as a supporting tag alongside more specific keywords. Products in this category typically sell between $4.90 and $66.14, with most priced around $22.48. The estimated cost per click for 'personalised dad' is $1.55 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
70
Competition
669,764
Cost per click
$1.55
Keyword difficulty
90/100
Hard
'personalised dad' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 70 |
| October 2025 | 70 |
| November 2025 | 140 |
| December 2025 | 210 |
| January 2026 | 40 |
| February 2026 | 20 |
| March 2026 | 30 |
| April 2026 | 30 |
| May 2026 | 70 |
| June 2026 | 140 |
| July 2026 | 30 |
| August 2026 | 90 |
How much does 'personalised dad' cost on Etsy?
72 listings · USD
Search volume by country
70Competition by country
669,764How to rank for 'personalised dad' on Etsy
Target the right market
The market for 'personalised dad' is heavily concentrated in United Kingdom, which accounts for 71% of searches and 20% of competition. Sellers targeting this keyword should prioritize United Kingdom shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Price competitively
Sellers listing under 'personalised dad' price between $4.90 and $66.14, clustering around a median of $22.48. The $10 – $25 range dominates at 43% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 90/100, 'personalised dad' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.
Optimization tips
'personalised dad' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'fathers day gift' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'personalised dad'
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Open toolVideo Generator
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Open toolTop Etsy listings for 'personalised dad'
Sample of 12 results
Custom Embroidered Hat , Personalized Dad Cap , Embroidery Logo baseball hat , Your own text monogram , Bachelorette , Small business Merch
MellowMonkeyShop
Personalized Dad Mug, Custom Dad Coffee Cup, Dad Gifts with Kids Names, Daddy Birthday Fathers Day Gifts for Dad Present from Children G-16L
AviiGifts
Zeitlose Vaterschaft:Personalisiertes Vater Shirt.Vatertagsgeschenk-Personalisierte Papa T-Shirt.Geschenkidee für Papa.
LittleMonkeyShopDE
Custom Dad Shirt with Kid Names, Father's Day Gift, New Dad Tshirt, Personalized Dad T-Shirt, Custom Kids Names Shirt, Fathers Day Shirt
EliteApparelFashion
Personalized Dad Shirt With Kids Names. Dad Tshirt, Dad Shirt, Gift for Dad, Dad Tee, Dad with Kids Names.
TrendyGiftShopUS
Custom Dad Hat With Kids Names-Personalized Dad Hat-Father's Day Hats-Dad Gift Cap-Dad Gift From Kids-Dad Birthday Gift-Dad Christmas Gift
OnTheRoxDrinks
Personalized Dad Trucker Hat, Leather Patch Cap for Dad, New Dad Gift, Gift for Husband, Dad Birthday Gift,Papa Cap, Valentines Gift
SmnBySimeon
Papa Geschenk personalisiert Papa du bist unentBÄRlich Vatertagsgeschenk Papa Gummibärchen Glas Geschenk für Papa von Kind
LOVELYWILDMOMENTSDE
Bestickter Cool Dads Club T-Shirt, EST Wunschdatum, Papa Geschenk, Vatertag, Geburtstag, Vater Shirt, Stickerei, Namen, personalisiert Dad
SEJABoutique
Personalisierte Papa T-Shirt mit Kindernamen und Geburtsjahren – Das perfekte Vatertags- und Geburtstagsgeschenk.Geschenkidee für Papa.
LittleMonkeyShopDE
Papa T-Shirt personalisiert mit Kindernamen | Geschenk für Papa zum Vatertag, Geburtstag | Bester Papa, von Kindern | Geschenkidee für Papa
Lieblingsobjekt
Comfort Colors Custom Personalized Dad With Kids Names Birthday Gift Shirt
everydayicns
Frequently asked questions about 'personalised dad'
How much search demand does 'personalised dad' get?
'personalised dad' receives 70 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (71%) comes from United Kingdom.
How saturated is the market for 'personalised dad'?
There are 669,764 Etsy listings competing for 'personalised dad'. With a difficulty score of 90/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.
Is 'personalised dad' worth targeting for my Etsy shop?
'personalised dad' has a keyword difficulty of 90/100 (hard). It's competitive, but the CPC of $1.55 indicates advertisers see strong commercial value. If your product stands out on quality or uniqueness, the effort to rank here can pay off significantly.
What should I charge for 'personalised dad' products?
Prices for 'personalised dad' products range from $4.90 to $66.14. The median is $22.48 and the average is $25.23. 43% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
Which countries have the most demand for 'personalised dad'?
United Kingdom generates 71% of searches for 'personalised dad'. Australia and United States also show meaningful demand. Since United Kingdom dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'personalised dad'?
Since 'personalised dad' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'personalised dad' include 'fathers day gift' and 'personalized dad'.
How commercially valuable is 'personalised dad'?
The cost per click for 'personalised dad' is $1.55. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'personalised dad' seasonal or trending?
Search volume rose 29% between September 2025 and August 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around December 2025.
Keywords related to 'personalised dad'
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