personalised cards
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Monthly search volume
18,100
Competition
809,045
Cost per click
$1.32
Keyword difficulty
58/100
Moderate
'personalised cards' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 18,100 |
| October 2025 | 18,100 |
| November 2025 | 22,200 |
| December 2025 | 22,200 |
| January 2026 | 18,100 |
| February 2026 | 22,200 |
| March 2026 | 18,100 |
| April 2026 | 14,800 |
| May 2026 | 18,100 |
| June 2026 | 18,100 |
| July 2026 | 18,100 |
| August 2026 | 18,100 |
Search volume by country
18,100Competition by country
809,045How to rank for 'personalised cards' on Etsy
Target the right market
The market for 'personalised cards' is heavily concentrated in United Kingdom, which accounts for 82% of searches and 52% of competition. Sellers targeting this keyword should prioritize United Kingdom shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Ranking difficulty
With a difficulty score of 58/100, 'personalised cards' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.32 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization tips
'personalised cards' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'personalised cards'
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Open toolFrequently asked questions about 'personalised cards'
How much search demand does 'personalised cards' get?
'personalised cards' receives 18,100 monthly searches globally. That's substantial demand, but with 648,594 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (82%) comes from United Kingdom.
How saturated is the market for 'personalised cards'?
There are 648,594 Etsy listings competing for 'personalised cards'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
Is 'personalised cards' worth targeting for my Etsy shop?
'personalised cards' has a keyword difficulty of 58/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Which countries have the most demand for 'personalised cards'?
United Kingdom generates 82% of searches for 'personalised cards'. Australia and United States also show meaningful demand. Since United Kingdom dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'personalised cards'?
Since 'personalised cards' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
How commercially valuable is 'personalised cards'?
The cost per click for 'personalised cards' is $1.32. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'personalised cards' seasonal or trending?
Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around November 2025.
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