personalised cards
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Monthly Search Volume
18,270
Competition
809,045
Cost Per Click
$1.28
Keyword Difficulty
58/100
Moderate
'personalised cards' Search Trend
| Month | Searches |
|---|---|
| July 2025 | 22,200 |
| August 2025 | 18,100 |
| September 2025 | 18,100 |
| October 2025 | 18,100 |
| November 2025 | 22,200 |
| December 2025 | 22,200 |
| January 2026 | 18,100 |
| February 2026 | 22,200 |
| March 2026 | 18,100 |
| April 2026 | 14,800 |
| May 2026 | 18,100 |
| June 2026 | 18,100 |
Search Volume by Country
18,270Competition by Country
809,045How to Rank for 'personalised cards' on Etsy
Target the Right Market
The market for 'personalised cards' is heavily concentrated in United Kingdom, which accounts for 99% of searches and 52% of competition. Sellers targeting this keyword should prioritize United Kingdom shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Ranking Difficulty
With a difficulty score of 58/100, 'personalised cards' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.28 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
'personalised cards' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'personalised cards'
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Generate Titles
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Listing Studio
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Video Generator
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Frequently Asked Questions About 'personalised cards'
'personalised cards' receives 18,100 monthly searches globally. That's substantial demand, but with 648,594 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (99%) comes from United Kingdom.
There are 648,594 Etsy listings competing for 'personalised cards'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
'personalised cards' has a keyword difficulty of 58/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
United Kingdom generates 99% of searches for 'personalised cards'. Since United Kingdom dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
Since 'personalised cards' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
The cost per click for 'personalised cards' is $1.28. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume dropped 18% between July 2025 and June 2026. Demand peaked around July 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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