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Keyword overview Updated Mar 15, 2026

modern rustic

'modern rustic' is a highly searched keyword with 4,400 average monthly searches. It has heavy competition on Etsy with 263,630 listings targeting the keyword. In the past year, search interest peaked in January 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 56/100, ranking for 'modern rustic' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $0.60 and $3199, with most priced around $63.48. The estimated cost per click for 'modern rustic' is $0.79 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly search volume

4,400

High volume

Competition

263,630

High competition

Cost per click

$0.79

Medium ad competition

Keyword difficulty

56/100

Moderate

'modern rustic' search trend

Monthly searches

MonthSearches
September 20254,400
October 20254,400
November 20254,400
December 20253,600
January 20266,600
February 20264,400
March 20264,400
April 20264,400
May 20263,600
June 20263,600
July 20264,400
August 20264,400

How much does 'modern rustic' cost on Etsy?

Under $10 14%
$10 – $25 14%
$25 – $50 15%
$50 – $100 14%
$100+ 42%

84 listings · USD

Search volume by country

4,400
USA 1,900
43%
EU 720
16%
UK 260
6%
CAN 210
5%
AUS 140
3%
IND 40
1%
OTHER 1,130
26%

Competition by country

263,630
USA 163,214
62%
EU 28,735
11%
UK 18,593
7%
IND 15,938
6%
CAN 11,654
4%
AUS 3,887
1%
OTHER 21,609
8%

How to rank for 'modern rustic' on Etsy

Target the right market

United States leads both search demand (43%) and competition (62%) for 'modern rustic', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'modern rustic' is unusually wide — from $0.60 up to $3199. The median sits at $63.48, which is a better benchmark than the average since the spread is so large. The $100+ range dominates at 42% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 56/100, 'modern rustic' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $63.48, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization tips

'modern rustic' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'modern rustic decor' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'modern rustic'

Top Etsy listings for 'modern rustic'

Sample of 12 results
Modern Rustic - SHERWIN WILLIAMS Interior Paint Palette

Modern Rustic - SHERWIN WILLIAMS Interior Paint Palette

$15.00 615 59,490

CurativeColor

Wood Wall Art, Abstract Landscape, Painting on Wood, Rustic Wall Decor, Modern Rustic Art, Wooden Wall Decor, 3d Wall Art, Ombre Art

Wood Wall Art, Abstract Landscape, Painting on Wood, Rustic Wall Decor, Modern Rustic Art, Wooden Wall Decor, 3d Wall Art, Ombre Art

$495.00 281 9,136

ShariButalla

Modern Rustic Console Table

Modern Rustic Console Table

$900.00 268 11,211

MYCBuilds

The Southwestern - Pulley Wheel Wall Sconce With Recycled Glass Bottles - Vintage Style Bulbs - Modern Rustic Decor - Farmhouse Decor

The Southwestern - Pulley Wheel Wall Sconce With Recycled Glass Bottles - Vintage Style Bulbs - Modern Rustic Decor - Farmhouse Decor

$950.00 217 8,155

MoonshineLamp

Leather Air Plant Holder, Wall Hanging Cone (Modern Rustic Style)

Leather Air Plant Holder, Wall Hanging Cone (Modern Rustic Style)

$40.00 167 2,751

zeynNY

Minimal Farmhouse Pillow Cover, Modern Farmhouse, Modern Rustic Pillow, Fall Stripes, Earth Tones, Linen Style Cover, Grain Sack Style Cover

Minimal Farmhouse Pillow Cover, Modern Farmhouse, Modern Rustic Pillow, Fall Stripes, Earth Tones, Linen Style Cover, Grain Sack Style Cover

$28.00 150 3,971

HomeSpunStyle

Handcrafted Reclaimed Oak Kitchen Island, Modern Rustic Bar Table Farmhouse Style

Handcrafted Reclaimed Oak Kitchen Island, Modern Rustic Bar Table Farmhouse Style

$1140.00 142 3,760

DriftwoodTurkey

Modern Rustic Pillow Cover in Charcoal • Handmade Plaid Pillow • Multiple Sizes Available • Chic  Decorative Accent Pillow Cover for Sofa

Modern Rustic Pillow Cover in Charcoal • Handmade Plaid Pillow • Multiple Sizes Available • Chic Decorative Accent Pillow Cover for Sofa

$31.00 128 3,145

ThePillowCoverStore

Modern Rustic Wedding Unplugged Ceremony Sign Template, Printable Unplugged Ceremony Chart Template, Editable Template, Instant Download, R1

Modern Rustic Wedding Unplugged Ceremony Sign Template, Printable Unplugged Ceremony Chart Template, Editable Template, Instant Download, R1

C$23.91 109 2,656

SunshineWeddingParty

Set of 2 -Modern Rustic Upholstered Oak Dining Chair with Dark Apache Upholstered Seat and Back Southwest Style

Set of 2 -Modern Rustic Upholstered Oak Dining Chair with Dark Apache Upholstered Seat and Back Southwest Style

$798.90 94 3,254

RusticStyles

Copper Rustic Wedding, Fall Rustic Invite Suite, Country Wedding Invitation, Modern Rustic Suite- "Modern Swirl & Flourish" PF-NL-v3 SAMPLE

Copper Rustic Wedding, Fall Rustic Invite Suite, Country Wedding Invitation, Modern Rustic Suite- "Modern Swirl & Flourish" PF-NL-v3 SAMPLE

$8.95 74 1,732

JulieHananDesign

Modern Rustic Reclaimed Oak Dresser – Heritage Japandi Bedroom Cabinet

Modern Rustic Reclaimed Oak Dresser – Heritage Japandi Bedroom Cabinet

$2090.00 64 1,239

DriftwoodTurkey

Frequently asked questions about 'modern rustic'

How much search demand does 'modern rustic' get?

'modern rustic' receives 4,400 monthly searches globally. That's substantial demand, but with 263,630 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (43%) comes from United States.

How saturated is the market for 'modern rustic'?

There are 263,630 Etsy listings competing for 'modern rustic'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'modern rustic' worth targeting for my Etsy shop?

'modern rustic' has a keyword difficulty of 56/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'modern rustic' products?

Prices for 'modern rustic' products range from $0.60 to $3199. The median is $63.48 and the average is $325.75. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 42% of listings fall in the $100+ range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'modern rustic'?

United States generates 43% of searches for 'modern rustic'. European Union and United Kingdom also show meaningful demand.

How do I get my listing to rank for 'modern rustic'?

Since 'modern rustic' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'modern rustic' include 'modern rustic decor' and 'modern rustic art'.

How commercially valuable is 'modern rustic'?

The cost per click for 'modern rustic' is $0.79. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Is 'modern rustic' seasonal or trending?

Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around January 2026.

Keywords related to 'modern rustic'

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