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Keyword overview

lip gloss

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Monthly search volume

550,000

High volume

Competition

29,856

Medium competition

Cost per click

$0.40

High ad competition

Keyword difficulty

26/100

Easy

'lip gloss' search trend

Monthly searches

MonthSearches
September 2025450,000
October 2025450,000
November 2025673,000
December 2025673,000
January 2026673,000
February 2026550,000
March 2026550,000
April 2026550,000
May 2026550,000
June 2026550,000
July 2026550,000
August 2026673,000

Search volume by country

550,000
USA 90,500
16%
OTHER 459,500
84%

Competition by country

29,856
USA 24,914
83%
UK 2,511
8%
CAN 1,325
4%
AUS 670
2%
OTHER 436
1%

How to rank for 'lip gloss' on Etsy

Target the right market

United States leads both search demand (16%) and competition (83%) for 'lip gloss', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 26/100, 'lip gloss' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'lip gloss' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'lip gloss'

Frequently asked questions about 'lip gloss'

How much search demand does 'lip gloss' get?

'lip gloss' receives 550,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'lip gloss'?

There are 29,856 Etsy listings competing for 'lip gloss'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'lip gloss' worth targeting for my Etsy shop?

'lip gloss' has a keyword difficulty of 26/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'lip gloss'?

United States generates 16% of searches for 'lip gloss'.

How do I get my listing to rank for 'lip gloss'?

Since 'lip gloss' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'lip gloss'?

The cost per click for 'lip gloss' is $0.40. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'lip gloss' seasonal or trending?

Search volume rose 50% between September 2025 and August 2026. A 50% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around November 2025.

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