lapis stone
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Monthly Search Volume
9,900
Competition
103,244
Cost Per Click
$0.20
Keyword Difficulty
49/100
Moderate
'lapis stone' Search Trend
| Month | Searches |
|---|---|
| August 2025 | 9,900 |
| September 2025 | 9,900 |
| October 2025 | 8,100 |
| November 2025 | 8,100 |
| December 2025 | 9,900 |
| January 2026 | 8,100 |
| February 2026 | 8,100 |
| March 2026 | 9,900 |
| April 2026 | 8,100 |
| May 2026 | 9,900 |
| June 2026 | 9,900 |
| July 2026 | 12,100 |
Search Volume by Country
9,900Competition by Country
103,244How to Rank for 'lapis stone' on Etsy
Target the Right Market
Search demand for 'lapis stone' is strongest in United States (55%), but most competing listings come from sellers in India (44%). This gap suggests United States buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking Difficulty
With a difficulty score of 49/100, 'lapis stone' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization Tips
'lapis stone' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'lapis stone'
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Video Generator
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Frequently Asked Questions About 'lapis stone'
'lapis stone' receives 9,900 monthly searches globally. That's substantial demand, but with 103,244 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from United States.
There are 103,244 Etsy listings competing for 'lapis stone'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from India sellers (44%), while demand is strongest in United States — a gap worth exploiting.
'lapis stone' has a keyword difficulty of 49/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
United States generates 55% of searches for 'lapis stone'. Competition is centered in India instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
Since 'lapis stone' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
The cost per click for 'lapis stone' is $0.20. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume rose 22% between August 2025 and July 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around July 2026.
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