Keyword Overview

house paint

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Monthly Search Volume

49,500

High volume

Competition

57,199

High competition

Cost Per Click

$4.02

Medium ad competition

Keyword Difficulty

41/100

Moderate

'house paint' Search Trend

MonthSearches
July 202549,500
August 202549,500
September 202560,500
October 202549,500
November 202549,500
December 202540,500
January 202640,500
February 202640,500
March 202649,500
April 202649,500
May 202649,500
June 202640,500

Search Volume by Country

49,500
USA 12,100
24%
OTHER 37,400
76%

Competition by Country

57,199
USA 43,988
77%
CAN 2,560
4%
OTHER 10,651
19%

How to Rank for 'house paint' on Etsy

Target the Right Market

United States leads both search demand (24%) and competition (77%) for 'house paint', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 41/100, 'house paint' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $4.02 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'house paint' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'house paint'

Frequently Asked Questions About 'house paint'

'house paint' receives 49,500 monthly searches globally. That's substantial demand, but with 57,199 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 57,199 Etsy listings competing for 'house paint'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'house paint' has a keyword difficulty of 41/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 24% of searches for 'house paint'.

Since 'house paint' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'house paint' is $4.02. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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