Keyword Overview

hair products

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Monthly Search Volume

74,000

High volume

Competition

14,495

Medium competition

Cost Per Click

$2.32

High ad competition

Keyword Difficulty

26/100

Easy

'hair products' Search Trend

MonthSearches
June 202574,000
July 202560,500
August 202560,500
September 202574,000
October 202574,000
November 2025110,000
December 202590,500
January 202674,000
February 202660,500
March 202674,000
April 202660,500
May 202660,500

Search Volume by Country

74,000
USA 33,100
45%
UK 8,100
11%
OTHER 32,800
44%

Competition by Country

14,495
USA 9,871
68%
UK 966
7%
OTHER 3,658
25%

How to Rank for 'hair products' on Etsy

Target the Right Market

United States leads both search demand (45%) and competition (68%) for 'hair products', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 26/100, 'hair products' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'hair products' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'hair products'

Frequently Asked Questions About 'hair products'

'hair products' receives 74,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

There are 14,495 Etsy listings competing for 'hair products'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'hair products' has a keyword difficulty of 26/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 45% of searches for 'hair products'.

Since 'hair products' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'hair products' is $2.32. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between June 2025 and May 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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