Keyword Overview

cat scratching mat

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Monthly Search Volume

4,400

High volume

Competition

42

Low competition

Cost Per Click

$0.60

High ad competition

Keyword Difficulty

14/100

Easy

'cat scratching mat' Search Trend

MonthSearches
June 20254,400
July 20254,400
August 20254,400
September 20254,400
October 20254,400
November 20254,400
December 20254,400
January 20265,400
February 20264,400
March 20264,400
April 20264,400
May 20264,400

Search Volume by Country

4,400
UK 1,300
30%
OTHER 3,100
70%

Competition by Country

42
UK 42
100%
OTHER 0
0%

How to Rank for 'cat scratching mat' on Etsy

Target the Right Market

United Kingdom leads both search demand (30%) and competition (100%) for 'cat scratching mat', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 14/100, 'cat scratching mat' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

At 3 words, 'cat scratching mat' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'cat scratching mat'

Frequently Asked Questions About 'cat scratching mat'

'cat scratching mat' receives 4,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 0 Etsy listings competing for 'cat scratching mat'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'cat scratching mat' has a keyword difficulty of 14/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United Kingdom generates 30% of searches for 'cat scratching mat'.

Place 'cat scratching mat' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'cat scratching mat' is $0.60. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around January 2026.

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