Keyword Overview Updated Jul 13, 2026

brass tray

'brass tray' is a highly searched keyword with 3,600 average monthly searches. It has moderate competition on Etsy with 24,275 listings targeting the keyword. Search interest dropped 18% between July 2025 and June 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 38/100, ranking for 'brass tray' is achievable but competitive — there are 24,275 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $14.86 and $725, with most priced around $58. The estimated cost per click for 'brass tray' is $0.96 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

3,600

High volume

Competition

24,275

Medium competition

Cost Per Click

$0.96

High ad competition

Keyword Difficulty

38/100

Moderate

'brass tray' Search Trend

MonthSearches
July 20254,400
August 20254,400
September 20253,600
October 20254,400
November 20254,400
December 20253,600
January 20264,400
February 20263,600
March 20263,600
April 20263,600
May 20263,600
June 20263,600

How Much Does 'brass tray' Cost on Etsy?

Under $10 0%
$10 – $25 5%
$25 – $50 40%
$50 – $100 28%
$100+ 26%

57 listings · USD

Search Volume by Country

3,600
USA 1,600
44%
OTHER 2,000
56%

Competition by Country

24,275
USA 9,945
41%
UK 2,913
12%
IND 616
3%
OTHER 10,801
44%

How to Rank for 'brass tray' on Etsy

Target the Right Market

United States leads both search demand (44%) and competition (41%) for 'brass tray', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'brass tray' is unusually wide — from $14.86 up to $725. The median sits at $58, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (40% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking Difficulty

With a difficulty score of 38/100, 'brass tray' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $58, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization Tips

'brass tray' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'vintage brass tray' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'brass tray'

Top Etsy Listings for 'brass tray'

sample of 12 results

Frequently Asked Questions About 'brass tray'

'brass tray' receives 3,600 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (44%) comes from United States.

There are 24,275 Etsy listings competing for 'brass tray'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'brass tray' has a keyword difficulty of 38/100 (moderate). Combined with a median product price of $58, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'brass tray' products range from $14.86 to $725. The median is $58 and the average is $92.98. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 40% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.

United States generates 44% of searches for 'brass tray'.

Since 'brass tray' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'brass tray' include 'vintage brass tray' and 'vintage brass'.

The cost per click for 'brass tray' is $0.96. High ad competition combined with a median product price of $58 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around July 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'brass tray'

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