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Keyword overview Updated Jul 13, 2026

brass tray

'brass tray' is a highly searched keyword with 4,400 average monthly searches. It has moderate competition on Etsy with 24,275 listings targeting the keyword. In the past year, search interest peaked in August 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 37/100, ranking for 'brass tray' is achievable but competitive — there are 24,275 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $14.86 and $725, with most priced around $58. The estimated cost per click for 'brass tray' is $0.70 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

4,400

High volume

Competition

24,275

Medium competition

Cost per click

$0.70

High ad competition

Keyword difficulty

37/100

Moderate

'brass tray' search trend

Monthly searches

MonthSearches
September 20253,600
October 20254,400
November 20254,400
December 20253,600
January 20264,400
February 20263,600
March 20263,600
April 20263,600
May 20263,600
June 20263,600
July 20264,400
August 20265,400

How much does 'brass tray' cost on Etsy?

Under $10 0%
$10 – $25 5%
$25 – $50 40%
$50 – $100 28%
$100+ 26%

57 listings · USD

Search volume by country

4,400
USA 1,600
36%
OTHER 2,800
64%

Competition by country

24,275
USA 9,945
41%
UK 2,913
12%
IND 616
3%
OTHER 10,801
44%

How to rank for 'brass tray' on Etsy

Target the right market

United States leads both search demand (36%) and competition (41%) for 'brass tray', but neither is overwhelmingly dominant.

Price competitively

The price range for 'brass tray' is unusually wide — from $14.86 up to $725. The median sits at $58, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (40% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 37/100, 'brass tray' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $58, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization tips

'brass tray' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'vintage brass tray' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'brass tray'

Top Etsy listings for 'brass tray'

Sample of 12 results

Frequently asked questions about 'brass tray'

How much search demand does 'brass tray' get?

'brass tray' receives 4,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'brass tray'?

There are 24,275 Etsy listings competing for 'brass tray'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'brass tray' worth targeting for my Etsy shop?

'brass tray' has a keyword difficulty of 37/100 (moderate). Combined with a median product price of $58, this is a strong opportunity — low competition and a price point that supports healthy margins.

What should I charge for 'brass tray' products?

Prices for 'brass tray' products range from $14.86 to $725. The median is $58 and the average is $92.98. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 40% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.

Which countries have the most demand for 'brass tray'?

United States generates 36% of searches for 'brass tray'.

How do I get my listing to rank for 'brass tray'?

Since 'brass tray' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'brass tray' include 'vintage brass tray' and 'vintage brass'.

How commercially valuable is 'brass tray'?

The cost per click for 'brass tray' is $0.70. High ad competition combined with a median product price of $58 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'brass tray' seasonal or trending?

Search volume rose 50% between September 2025 and August 2026. A 50% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around August 2026.

Keywords related to 'brass tray'

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