brass door hardware
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Monthly search volume
22,200
Competition
4,259
Cost per click
$1.11
Keyword difficulty
9/100
Easy
'brass door hardware' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 22,200 |
| November 2025 | 22,200 |
| December 2025 | 18,100 |
| January 2026 | 22,200 |
| February 2026 | 22,200 |
| March 2026 | 22,200 |
| April 2026 | 22,200 |
| May 2026 | 22,200 |
| June 2026 | 18,100 |
| July 2026 | 22,200 |
| August 2026 | 27,100 |
| September 2026 | 27,100 |
Search volume by country
22,200Competition by country
4,259How to rank for 'brass door hardware' on Etsy
Target the right market
Search demand for 'brass door hardware' is strongest in Others (100%), but most competing listings come from sellers in India (55%). This gap suggests Others buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking difficulty
With a difficulty score of 9/100, 'brass door hardware' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
At 3 words, 'brass door hardware' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
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Open toolFrequently asked questions about 'brass door hardware'
How much search demand does 'brass door hardware' get?
'brass door hardware' receives 22,200 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from Others.
How saturated is the market for 'brass door hardware'?
There are -- Etsy listings competing for 'brass door hardware'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from India sellers (55%), while demand is strongest in Others — a gap worth exploiting.
Is 'brass door hardware' worth targeting for my Etsy shop?
'brass door hardware' has a keyword difficulty of 9/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'brass door hardware'?
Others generates 100% of searches for 'brass door hardware'. Competition is centered in India instead, which means Others buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'brass door hardware'?
Place 'brass door hardware' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
How commercially valuable is 'brass door hardware'?
The cost per click for 'brass door hardware' is $1.11. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'brass door hardware' seasonal or trending?
Search volume rose 22% between October 2025 and September 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around August 2026.
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