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Keyword overview

black swan

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Monthly search volume

823,000

High volume

Competition

14,031

Medium competition

Cost per click

$1.40

Low ad competition

Keyword difficulty

20/100

Easy

'black swan' search trend

Monthly searches

MonthSearches
September 2025673,000
October 20251,000,000
November 2025673,000
December 2025823,000
January 2026823,000
February 2026673,000
March 2026823,000
April 2026673,000
May 2026673,000
June 2026823,000
July 2026673,000
August 2026673,000

Search volume by country

823,000
USA 201,000
24%
OTHER 622,000
76%

Competition by country

14,031
USA 10,123
72%
OTHER 3,908
28%

How to rank for 'black swan' on Etsy

Target the right market

United States leads both search demand (24%) and competition (72%) for 'black swan', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 20/100, 'black swan' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'black swan' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'black swan'

Frequently asked questions about 'black swan'

How much search demand does 'black swan' get?

'black swan' receives 823,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'black swan'?

There are 14,031 Etsy listings competing for 'black swan'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'black swan' worth targeting for my Etsy shop?

'black swan' has a keyword difficulty of 20/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'black swan'?

United States generates 24% of searches for 'black swan'.

How do I get my listing to rank for 'black swan'?

Since 'black swan' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'black swan'?

The cost per click for 'black swan' is $1.40. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'black swan' seasonal or trending?

Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around October 2025.

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