Keyword Overview Updated Feb 21, 2026

cat mat

'cat mat' is a highly searched keyword with 9,900 average monthly searches. It has moderate competition on Etsy with 29,499 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 37/100, ranking for 'cat mat' is achievable but competitive — there are 29,499 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1.90 and $295, with most priced around $23.87. The estimated cost per click for 'cat mat' is $0.88 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

9,900

High volume

Competition

29,499

Medium competition

Cost Per Click

$0.88

High ad competition

Keyword Difficulty

37/100

Moderate

'cat mat' Search Trend

MonthSearches
July 20259,900
August 20259,900
September 20258,100
October 20258,100
November 202514,800
December 20258,100
January 20269,900
February 20268,100
March 20268,100
April 20268,100
May 20268,100
June 20268,100

How Much Does 'cat mat' Cost on Etsy?

Under $10 10%
$10 – $25 43%
$25 – $50 43%
$50 – $100 3%
$100+ 1%

72 listings · USD

Search Volume by Country

9,900
USA 2,900
29%
IND 1,300
13%
UK 1,000
10%
EU 720
7%
AUS 480
5%
CAN 390
4%
OTHER 3,110
31%

Competition by Country

29,499
USA 19,353
66%
UK 2,930
10%
EU 2,873
10%
CAN 1,125
4%
AUS 370
1%
IND 270
1%
OTHER 2,578
9%

How to Rank for 'cat mat' on Etsy

Target the Right Market

United States leads both search demand (29%) and competition (66%) for 'cat mat', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'cat mat' is unusually wide — from $1.90 up to $295. The median sits at $23.87, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 43% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 37/100, 'cat mat' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'cat mat' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'cat bed' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'cat mat'

Top Etsy Listings for 'cat mat'

sample of 12 results
Cat window bed / Cat window sill bed / cat mat / dog mat / vegan cat bed / vegan dog bed / cat bed / dog bed / cat gift/ Chunky knit cat bed

Cat window bed / Cat window sill bed / cat mat / dog mat / vegan cat bed / vegan dog bed / cat bed / dog bed / cat gift/ Chunky knit cat bed

£20.00 6,036 142,329

Cozyhomeknits

Refillable Catnip Cat Mat

Refillable Catnip Cat Mat

$8.00 2,021 40,980

3kittiesand2humans

Retro Cat Doormat, Mid Century Modern Cat Mat, Colorful Cat Lover Gift, 1950s Style Decor Rug, Funky Modern Welcome Mat, Housewarming MCM

Retro Cat Doormat, Mid Century Modern Cat Mat, Colorful Cat Lover Gift, 1950s Style Decor Rug, Funky Modern Welcome Mat, Housewarming MCM

$36.27 199 1,911

WowMats

Handgemaakte kattenmat / kattenbed grof gehaakt - vensterbank kleedje anti slip / windowsill bed / gerecycled katoen / handmade cat basket

Handgemaakte kattenmat / kattenbed grof gehaakt - vensterbank kleedje anti slip / windowsill bed / gerecycled katoen / handmade cat basket

€32.95 135 3,160

SunnyBasketsNL

Cat Nip Filled Crinkle Cat Mat

Cat Nip Filled Crinkle Cat Mat

$15.00 105 3,751

3kittiesand2humans

Custom Cat Doormat, Personalized Cat Mat, Cat Welcome Mat, Funny Cat Doormat, Housewarming Gifts, Cat Lover Gifts, When Visiting My Home

Custom Cat Doormat, Personalized Cat Mat, Cat Welcome Mat, Funny Cat Doormat, Housewarming Gifts, Cat Lover Gifts, When Visiting My Home

$20.75 102 3,329

MichelleBooneGifts

Handmade Reversible Cat Mat: Condo, Tree, Shelf, Crate, Bed Flannel, Sherpa

Handmade Reversible Cat Mat: Condo, Tree, Shelf, Crate, Bed Flannel, Sherpa

$14.99 51 1,184

LunaBugsDesigns

Kitty Petmat Placemat/Wide Eyed Kitties/Cat Mat/Shaped Placemat

Kitty Petmat Placemat/Wide Eyed Kitties/Cat Mat/Shaped Placemat

$8.95 49 1,205

ALittleSewandSew8

Padded Cat Mat - Lots of Fabric Options - Free Personalisation Option

Padded Cat Mat - Lots of Fabric Options - Free Personalisation Option

£22.00 36 1,280

OhSewCleverCreations

Handgemaakte kattenmat / kattenbed grof gehaakt - round catmat / gerecycled katoen / handmade

Handgemaakte kattenmat / kattenbed grof gehaakt - round catmat / gerecycled katoen / handmade

€32.95 33 1,346

SunnyBasketsNL

Custom Cat Doormat, Personalized Cat Mat, Cat Funny Mat, Cat Welcome Doormat, Hope You Like Cat, Cat Mom Gifts, Gifts For Cat Lover

Custom Cat Doormat, Personalized Cat Mat, Cat Funny Mat, Cat Welcome Doormat, Hope You Like Cat, Cat Mom Gifts, Gifts For Cat Lover

$22.75 28 891

MichelleBooneGifts

Handmade Refillable Cat Mats (cat nips included!)

Handmade Refillable Cat Mats (cat nips included!)

$11.00 28 1,090

FurKidEssentials

Frequently Asked Questions About 'cat mat'

'cat mat' receives 9,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 29,499 Etsy listings competing for 'cat mat'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'cat mat' has a keyword difficulty of 37/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'cat mat' products range from $1.90 to $295. The median is $23.87 and the average is $28.13. 43% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 29% of searches for 'cat mat'. India and United Kingdom also show meaningful demand.

Since 'cat mat' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'cat mat' include 'cat bed' and 'pet mat'.

The cost per click for 'cat mat' is $0.88. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'cat mat'

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