Keyword Overview Updated May 12, 2026

soy sauce

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Monthly Search Volume

246,000

High volume

Competition

3,608

Low competition

Cost Per Click

$0.33

High ad competition

Keyword Difficulty

14/100

Easy

'soy sauce' Search Trend

MonthSearches
April 2025246,000
May 2025246,000
June 2025246,000
July 2025246,000
August 2025246,000
September 2025246,000
October 2025301,000
November 2025246,000
December 2025246,000
January 2026301,000
February 2026246,000
March 2026246,000

How Much Does 'soy sauce' Cost on Etsy?

Under $10 30%
$10 – $25 28%
$25 – $50 18%
$50 – $100 20%
$100+ 3%

60 listings · USD

Search Volume by Country

246,000
USA 90,500
37%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 155,500
63%

Competition by Country

3,608
USA 2,095
58%
UK 392
11%
CAN 134
4%
AUS --
--
EU --
--
IND --
--
OTHER 987
27%

How to Rank for 'soy sauce' on Etsy

Target the Right Market

United States leads both search demand (37%) and competition (58%) for 'soy sauce', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'soy sauce' is unusually wide — from $1.99 up to $130. The median sits at $14.50, which is a better benchmark than the average since the spread is so large. The most populated bracket is Under $10 (30% of listings). At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 14/100, 'soy sauce' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'soy sauce' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'soy sauce bottle' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'soy sauce'

Top Etsy Listings for 'soy sauce'

sample of 12 results

Frequently Asked Questions About 'soy sauce'

'soy sauce' receives 246,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 3,608 Etsy listings competing for 'soy sauce'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'soy sauce' has a keyword difficulty of 14/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'soy sauce' products range from $1.99 to $130. The median is $14.50 and the average is $32.44. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.

United States generates 37% of searches for 'soy sauce'.

Since 'soy sauce' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'soy sauce' include 'soy sauce bottle' and 'soy sauce fish'.

The cost per click for 'soy sauce' is $0.33. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between April 2025 and March 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around October 2025.

Keywords Related to 'soy sauce'

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