Keyword Overview

red sweater

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Monthly Search Volume

40,500

High volume

Competition

137,307

High competition

Cost Per Click

$0.98

High ad competition

Keyword Difficulty

45/100

Moderate

'red sweater' Search Trend

MonthSearches
September 202533,100
October 202560,500
November 202590,500
December 2025135,000
January 202649,500
February 202640,500
March 202618,100
April 202618,100
May 202618,100
June 202614,800
July 202614,800
August 202622,200

Search Volume by Country

40,500
USA 27,100
67%
OTHER 13,400
33%

Competition by Country

137,307
USA 137,307
100%
OTHER 0
0%

How to Rank for 'red sweater' on Etsy

Target the Right Market

The market for 'red sweater' is heavily concentrated in United States, which accounts for 67% of searches and 100% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 45/100, 'red sweater' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'red sweater' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'red sweater'

Frequently Asked Questions About 'red sweater'

'red sweater' receives 40,500 monthly searches globally. That's substantial demand, but with 102,439 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (67%) comes from United States.

There are 102,439 Etsy listings competing for 'red sweater'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'red sweater' has a keyword difficulty of 45/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 67% of searches for 'red sweater'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'red sweater' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'red sweater' is $0.98. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 33% between September 2025 and August 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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