Keyword Overview Updated Feb 17, 2026

pj sets for women

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Monthly Search Volume

135,000

High volume

Competition

21,552

Medium competition

Cost Per Click

$1.56

High ad competition

Keyword Difficulty

27/100

Easy

'pj sets for women' Search Trend

MonthSearches
January 2025135,000
February 2025110,000
March 2025110,000
April 2025135,000
May 2025110,000
June 202590,500
July 202590,500
August 202590,500
September 2025110,000
October 2025135,000
November 2025246,000
December 2025301,000

How Much Does 'pj sets for women' Cost on Etsy?

Under $10 0%
$10 – $25 16%
$25 – $50 44%
$50 – $100 33%
$100+ 7%

73 listings · USD

Search Volume by Country

135,000
USA 90,500
67%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 44,500
33%

Competition by Country

21,552
USA 6,295
29%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 15,257
71%

How to Rank for 'pj sets for women' on Etsy

Target the Right Market

The market for 'pj sets for women' is heavily concentrated in United States, which accounts for 67% of searches and 29% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price Competitively

The price range for 'pj sets for women' is unusually wide — from $14.95 up to $208. The median sits at $45, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 27/100, 'pj sets for women' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

At 4 words, 'pj sets for women' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'pj sets for women'

Top Etsy Listings for 'pj sets for women'

sample of 12 results
Personalized Pajamas, Bridesmaid Pajamas, Bridal Party PJ Sets, Comfortable Women's Lounge Set

Personalized Pajamas, Bridesmaid Pajamas, Bridal Party PJ Sets, Comfortable Women's Lounge Set

$45.00 410 19,263

ThePaisleyBox

100 % Indian Cotton Pj Set, Floral and Bird Print Pyjamas, Soft Comfort Pj Set, Nightwear Women Clothing, Boho Hippie Pajamas, Gift For Her

100 % Indian Cotton Pj Set, Floral and Bird Print Pyjamas, Soft Comfort Pj Set, Nightwear Women Clothing, Boho Hippie Pajamas, Gift For Her

$34.99 73 2,852

Karigaritheart

Pink satin pj set for women, satin cowl neck chemise, black and pink satin french knicker sleepwear shorts

Pink satin pj set for women, satin cowl neck chemise, black and pink satin french knicker sleepwear shorts

A$195.00 34 613

LazyGirlLingerie

Best Quality Night Suit for Ladies in Summer, Soft Night Suit for Women, Cute Printed Night Wear Suit, Stylish Cotton Night PJ Set For Woman

Best Quality Night Suit for Ladies in Summer, Soft Night Suit for Women, Cute Printed Night Wear Suit, Stylish Cotton Night PJ Set For Woman

INR 4799.00 22 606

FutureTextileIndia

Retro Pyjama & Robe Digital Sewing Pattern. Pyjamarama PJ Set for Women.  Multi-Sizes 6-26 PDF Download

Retro Pyjama & Robe Digital Sewing Pattern. Pyjamarama PJ Set for Women. Multi-Sizes 6-26 PDF Download

$14.95 22 205

HotPatterns

Fantasy Summer pajama set for book lover gift celestial Pjs for bookworm pj set for women satin pajama set for romantasy fans dreamland pjs

Fantasy Summer pajama set for book lover gift celestial Pjs for bookworm pj set for women satin pajama set for romantasy fans dreamland pjs

A$120.00 16 385

Veronicajamesstudio

Green striped made cotton PJ sets | Women wear pajamas | Handmade pajamas | Long sleeve pajama set | Bridesmaid pajamas | Gift for her.

Green striped made cotton PJ sets | Women wear pajamas | Handmade pajamas | Long sleeve pajama set | Bridesmaid pajamas | Gift for her.

INR 5500.00 13 361

AnokhiCreationStore

Cotton PJ Set for Women Hand Block Flower Print Summer Nightwear Short Sleeve Top and Shorts Breathable & Comfortable

Cotton PJ Set for Women Hand Block Flower Print Summer Nightwear Short Sleeve Top and Shorts Breathable & Comfortable

INR 5000.00 12 32

ANNUTHI

Whispered Botanical Pj Set | Womens Chinese Style Set

Whispered Botanical Pj Set | Womens Chinese Style Set

A$165.95 11 219

LunaBebeCo

Indian Handmade Jaipuri Block Print Pj Sets, Cotton Women Pyjama set, Comfy Nightwear dress

Indian Handmade Jaipuri Block Print Pj Sets, Cotton Women Pyjama set, Comfy Nightwear dress

$46.99 11 680

handmadebyblocks

Handmade Floral Printed Cotton PJ Set For Women Half Sleeve Shirt With Short Pajama Lightweight Night Wear Dress

Handmade Floral Printed Cotton PJ Set For Women Half Sleeve Shirt With Short Pajama Lightweight Night Wear Dress

INR 5500.00 9 31

ANNUTHI

Death's Head HAWKMOTH 2 pcs Pajama set, Mystical Witchy satin pj set, Gothic Women’s short sleeve sh

Death's Head HAWKMOTH 2 pcs Pajama set, Mystical Witchy satin pj set, Gothic Women’s short sleeve sh

$55.73 9 69

FairyMeDressUp

Frequently Asked Questions About 'pj sets for women'

'pj sets for women' receives 135,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

There are 21,552 Etsy listings competing for 'pj sets for women'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'pj sets for women' has a keyword difficulty of 27/100 (easy). Combined with a median product price of $45, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'pj sets for women' products range from $14.95 to $208. The median is $45 and the average is $51.57. 44% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.

United States generates 67% of searches for 'pj sets for women'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'pj sets for women' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'pj sets for women' include 'cotton pj set' and 'gift for her'.

The cost per click for 'pj sets for women' is $1.56. High ad competition combined with a median product price of $45 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume rose 123% between January 2025 and December 2025. A 123% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

Keywords Related to 'pj sets for women'

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