Keyword Overview

parasol umbrella

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Monthly Search Volume

33,100

High volume

Competition

10,570

Medium competition

Cost Per Click

$0.97

High ad competition

Keyword Difficulty

27/100

Easy

'parasol umbrella' Search Trend

MonthSearches
August 202533,100
September 202518,100
October 202518,100
November 202512,100
December 202512,100
January 202614,800
February 202614,800
March 202627,100
April 202640,500
May 202674,000
June 202660,500
July 202674,000

Search Volume by Country

33,100
USA 8,100
24%
OTHER 25,000
76%

Competition by Country

10,570
USA 3,461
33%
OTHER 7,109
67%

How to Rank for 'parasol umbrella' on Etsy

Target the Right Market

United States leads both search demand (24%) and competition (33%) for 'parasol umbrella', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 27/100, 'parasol umbrella' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'parasol umbrella' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'parasol umbrella'

Frequently Asked Questions About 'parasol umbrella'

'parasol umbrella' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 10,570 Etsy listings competing for 'parasol umbrella'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'parasol umbrella' has a keyword difficulty of 27/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 24% of searches for 'parasol umbrella'.

Since 'parasol umbrella' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'parasol umbrella' is $0.97. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 124% between August 2025 and July 2026. A 124% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around May 2026.

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