Keyword Overview Updated Feb 16, 2026

moss rugs

'moss rugs' is a highly searched keyword with 6,600 average monthly searches. It has moderate competition on Etsy with 15,058 listings targeting the keyword. Search interest dropped 18% between July 2025 and June 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 34/100, ranking for 'moss rugs' is achievable but competitive — there are 15,058 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $79 and $1200, with most priced around $267.50. The estimated cost per click for 'moss rugs' is $0.91 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

6,600

High volume

Competition

15,058

Medium competition

Cost Per Click

$0.91

High ad competition

Keyword Difficulty

34/100

Moderate

'moss rugs' Search Trend

MonthSearches
July 20256,600
August 20256,600
September 20256,600
October 20256,600
November 20256,600
December 20255,400
January 20266,600
February 20265,400
March 20266,600
April 20265,400
May 20265,400
June 20265,400

How Much Does 'moss rugs' Cost on Etsy?

Under $10 0%
$10 – $25 0%
$25 – $50 0%
$50 – $100 6%
$100+ 94%

36 listings · USD

Search Volume by Country

6,600
USA 3,600
55%
OTHER 3,000
45%

Competition by Country

15,058
IND 6,891
46%
USA 1,733
12%
OTHER 6,434
43%

How to Rank for 'moss rugs' on Etsy

Target the Right Market

Search demand for 'moss rugs' is strongest in United States (55%), but most competing listings come from sellers in India (46%). This gap suggests United States buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $267.50 with shipping options that appeal to United States buyers.

Price Competitively

The price range for 'moss rugs' is unusually wide — from $79 up to $1200. The median sits at $267.50, which is a better benchmark than the average since the spread is so large. The $100+ range dominates at 94% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking Difficulty

With a difficulty score of 34/100, 'moss rugs' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $267.50, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization Tips

'moss rugs' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'moss rug' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'moss rugs'

Top Etsy Listings for 'moss rugs'

sample of 12 results

Frequently Asked Questions About 'moss rugs'

'moss rugs' receives 6,600 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

There are 15,058 Etsy listings competing for 'moss rugs'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from India sellers (46%), while demand is strongest in United States — a gap worth exploiting.

'moss rugs' has a keyword difficulty of 34/100 (moderate). Combined with a median product price of $267.50, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'moss rugs' products range from $79 to $1200. The median is $267.50 and the average is $352.04. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 94% of listings fall in the $100+ range, which is where most buyer expectations are set.

United States generates 55% of searches for 'moss rugs'. Competition is centered in India instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'moss rugs' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'moss rugs' include 'moss rug' and 'living room rug'.

The cost per click for 'moss rugs' is $0.91. High ad competition combined with a median product price of $267.50 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around July 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'moss rugs'

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