Keyword Overview

handmade shampoo

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Monthly Search Volume

590

Medium volume

Competition

6,782

Medium competition

Cost Per Click

$1.51

Low ad competition

Keyword Difficulty

47/100

Moderate

'handmade shampoo' Search Trend

MonthSearches
March 2025210
April 2025210
May 2025210
June 2025210
July 2025210
August 2025320
September 2025880
October 2025590
November 2025170
December 2025210
January 2026720
February 20262,900

Search Volume by Country

590
USA 390
66%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 200
34%

Competition by Country

6,782
USA 1,860
27%
UK 610
9%
AUS --
--
CAN --
--
EU --
--
IND --
--
OTHER 4,312
64%

How to Rank for 'handmade shampoo' on Etsy

Target the Right Market

The market for 'handmade shampoo' is heavily concentrated in United States, which accounts for 66% of searches and 27% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 47/100, 'handmade shampoo' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.51 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'handmade shampoo' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'handmade shampoo'

Frequently Asked Questions About 'handmade shampoo'

'handmade shampoo' receives 590 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (66%) comes from United States.

There are 6,782 Etsy listings competing for 'handmade shampoo'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'handmade shampoo' has a keyword difficulty of 47/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 66% of searches for 'handmade shampoo'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'handmade shampoo' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

The cost per click for 'handmade shampoo' is $1.51. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 1281% between March 2025 and February 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around February 2026.

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