Keyword Overview

handmade placemats

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Monthly Search Volume

260

Medium volume

Competition

13,721

Medium competition

Cost Per Click

$0.69

High ad competition

Keyword Difficulty

52/100

Moderate

'handmade placemats' Search Trend

MonthSearches
April 2025260
May 2025210
June 2025210
July 2025320
August 2025320
September 2025320
October 2025260
November 2025390
December 2025390
January 2026260
February 2026260
March 2026320

Search Volume by Country

260
USA 140
54%
UK 50
19%
AUS --
--
CAN --
--
EU --
--
IND --
--
OTHER 70
27%

Competition by Country

13,721
USA 7,667
56%
IND 3,548
26%
UK 1,749
13%
AUS --
--
CAN --
--
EU --
--
OTHER 757
6%

How to Rank for 'handmade placemats' on Etsy

Target the Right Market

United States leads both search demand (54%) and competition (56%) for 'handmade placemats', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 52/100, 'handmade placemats' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'handmade placemats' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'handmade placemats'

Frequently Asked Questions About 'handmade placemats'

'handmade placemats' receives 260 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (54%) comes from United States.

There are 13,721 Etsy listings competing for 'handmade placemats'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'handmade placemats' has a keyword difficulty of 52/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 54% of searches for 'handmade placemats'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'handmade placemats' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

The cost per click for 'handmade placemats' is $0.69. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 23% between April 2025 and March 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around November 2025.

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