Keyword Overview

fashion jewellery

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Monthly Search Volume

49,500

High volume

Competition

871,267

High competition

Cost Per Click

$0.48

High ad competition

Keyword Difficulty

58/100

Moderate

'fashion jewellery' Search Trend

MonthSearches
May 202540,500
June 202533,100
July 202540,500
August 202549,500
September 202549,500
October 202540,500
November 202549,500
December 202574,000
January 202660,500
February 202640,500
March 202640,500
April 202633,100

Search Volume by Country

49,500
IND 9,900
20%
UK 2,400
5%
AUS --
--
CAN --
--
EU --
--
USA --
--
OTHER 37,200
75%

Competition by Country

871,267
USA 443,005
51%
UK 97,836
11%
IND 88,740
10%
AUS 15,598
2%
CAN --
--
EU --
--
OTHER 226,088
26%

How to Rank for 'fashion jewellery' on Etsy

Target the Right Market

Search demand for 'fashion jewellery' is strongest in India (20%), but most competing listings come from sellers in United States (51%). This gap suggests India buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 58/100, 'fashion jewellery' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'fashion jewellery' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'fashion jewellery'

Frequently Asked Questions About 'fashion jewellery'

'fashion jewellery' receives 49,500 monthly searches globally. That's substantial demand, but with 871,267 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 871,267 Etsy listings competing for 'fashion jewellery'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (51%), while demand is strongest in India — a gap worth exploiting.

'fashion jewellery' has a keyword difficulty of 58/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

India generates 20% of searches for 'fashion jewellery'. Competition is centered in United States instead, which means India buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'fashion jewellery' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'fashion jewellery' is $0.48. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between May 2025 and April 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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